nexGTv enhances its digital news content catalogue by acquiring digital telecast rights of ABP News Network channels


Targeting Indians across the globe who are keen to stay updated with all the latest news and developments, nexGTv, India’s largest subscription-led video entertainment app, has acquired the global broadcast rights of ABP News Network’s four channels. As part of this alliance, nexGTv users will be able to stream through an array of national and regional news coverage through ABP News Hindi this week, followed by ABP Asmita (Gujarati), ABP Ananda (Bangla) and ABP Majha (Marathi).

By telecasting Hindi and regional channels from one of the top networks in the country’s news industry, nexGTv aims to deliver serious & entertaining fast-paced updates and in-depth analysis of news to its informed users. Viewers will also witness an interesting combination of prompt reporting with insightful discussions on news and current affairs.

Abhesh Verma, COO, nexGTv said, “Considering the busy lifestyles of our users in India as well as across the world, they are often unable to stay updated with the latest information in their areas of interest. They want a reliable network that can help them in keeping a track of what’s happening in and around their society and the world at large. Being a leader in content aggregation with regards to quality, quantity, and diversification, we partnered with ABP News Network to not only boost our content offerings for nexGTv viewers but also give the channels the advantage of maximizing their consumer outreach through our platform.”

Avinash Pandey, COO, ABP News Network said, “ABP News Network has been delivering hard and accurate news to its viewers over many years now. It is the most trustworthy news channel amongst Hindi news viewers. Content consumption through mobiles has been growing at a very fast pace and will see a continual rise in the coming time. To reach out to more and more people accessing news content on mobile in India and across the world, we have associated with the leading content aggregator nexGTv. Through this association, we hope to extend our brand promise ‘Aapko Rakhe Aage’ to a larger audience across the globe.”

nexGTv subscribers can enjoy all the four channels through the nexGTv mobile app on their Android or iOS devices or on www.nexgtv.com.

About nexGTv and DigiVive:

With over 25 million downloads, nexGTv – the flagship, multi award-winning application from DigiVive – is the unmistakable TV button on your mobile. Offering unlimited and compelling entertainment across multiple devices (mobile, tablets or laptops/PCs), nexGTv offers its users an unrivalled suite of 150+ Live TV channels aside from a huge content library comprising movies, TV shows & videos for every mood. The app has won numerous awards including 'The Best Digital Experience' at the prestigious World Communication Awards 2014, in London, and is ranked amongst the Top Entertainment applications in app stores.

In keeping with its mission of providing the most relevant entertainment solutions to consumers across age groups, nexGTv has launched several dedicated apps for its users around the world. It launched nexGTv Kids to curate and deliver the most entertaining and educative content meant especially for the kids aged between 2 to 10 years. The platform’s exclusive news app, nexGTv News, has been launched as the go-to destination for mobile-based video news content aimed at revolutionizing the way news is currently consumed in the country through enhanced accessibility. Through its partnership with One Network Entertainment Pvt. Ltd (ONE), nexGTv has also launched the Comedy One, a first-of-its-kind comedy app having premium original comedy content ranging from stand-up, gags and spoofs to sketches and web-series. iFaith, nexGTv’s exclusive devotional app, will enable anytime, anywhere access to devotional content for nexGTv users. nexGTv has also delighted fitness enthusiasts by launching an exclusive Yoga app, nexGTv Yoga, which enables access to a host of videos on meditation, breathing techniques and yoga postures anytime, anywhere. The nexGTv Movies n Music app has been launched specifically for movie and music buffs around the world, and boasts of a library comprising nearly 2500 movies including titles such as Singham Returns, Holiday, Ragini MMS 2, Buddha In A Traffic jam, many more. Moreover, in order to enhance accessibility, the company has rolled out My nexGTv, a wrapper/aggregator tool that allows users to manage, install and access multiple nexGTv apps such as nexGTV Kids, nexGTV Yoga, nexGTV News and nexGTV Comedy One etc through one consolidated platform.

nexGTv has partnered with leading channels such as B4U, 9X Jalwa, Tashan, B4U Music, M Tunes and 9XM Music to showcase high-quality entertainment solutions on its platform. Meanwhile, its partnership with India’s leading digital media firm, Culture Machine will enable access to various digital channels like Being Indian, Put Chutney, Blush, Epified, What's Trending India, Whack, Old Delhi Films, Rascalas, Vendhar TV etc to its viewers. Moving towards international web series content, the platform has acquired the digital telecast rights to UK-based Daehan Drama’s popular comedy web series, At the Counter in order to diversify its offerings with high-quality international content.

But that is not all. SPOTLight, India’s first mobile talent discovery platform, has been introduced by nexGTv with ace director and master storyteller Imtiaz Ali as the creative judge, as a medium to enable both amateurs and professional video enthusiasts to not only showcase their talent pan-India, but also earn off it. nexGTv also unveiled an original 14-part mobi-series in association with Priyanka Chopra and Fluence, ‘It’s My City’, in order to provide relatable and engaging video entertainment content to the country’s new-age digital viewership. In her inimitable style, Priyanka Chopra appears in and as herself, assuming the mantle of an official landlady, unofficial guardian and protective friend to the young protagonists.

Conceived by technology professionals together with deep consumer insights, DigiVive focuses on creating offerings in line with trends, with best-in-class content, ease-of-use, availability and affordability, giving consumers an unparalleled and immersive viewing experience. Its partners include leading telecom operators and OEMs. Established in 2010, DigiVive is a group company of Media Matrix Worldwide Limited which is listed on the BSE. It provides expertise across Direct to Consumer and Managed Value-Added Services.



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