Press Release- Primus Partners Calls for Sustainable Innovation to Boost Infrastructure Productivity in India

 New Delhi, September 5th, 2025 — Primus Partners today unveiled its latest Point of View report, “Driving Productivity through Sustainable Innovations in Infrastructure”, highlighting how India can transform infrastructure delivery by integrating innovative, sustainable technologies. The report, released in collaboration with the Build India foundation, underscores that such measures are crucial for meeting the nation’s vision of becoming a developed economy by 2047.

The report identifies key challenges such as frequent time and cost overruns, with 40% of infrastructure projects delayed and nearly 50% exceeding budgets. It emphasizes that productivity gains in construction can significantly reduce costs, improve efficiency, and contribute to India’s climate commitments.

Speaking on the launch, Pragya Priyadarshini, Managing Director, Primus Partners, said:
“India’s infrastructure growth story will define its journey to Viksit Bharat 2047. To deliver faster, better and greener, we must embed sustainability and innovation at the heart of construction. Our report showcases solutions that are not only viable but also scalable for long-term impact.”

Report Highlights

The Primus Partners study showcases award-winning, practically proven, scalable innovations from the Build India Awards 2025,  that demonstrate how sustainability and productivity can go hand-in-hand:

• Bio-Bitumen Roads: Cutting costs by 20% per km and reducing carbon emissions by up to 70%.
• Cold Binder Technology: Enabling roads to open within two hours instead of 24, while reducing CO2 emissions by 6.5 lakh tons annually.
• Nagpur Sewage Treatment Plant with Styrene Butadiene Rubber (SBR): Recycling wastewater to save nearly 190 million litres of fresh water daily.

The report calls for greater investment in R&D, scaling of pilot projects, integration of digital technologies, and collaborative efforts between government and industry to mainstream sustainable construction practices.

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About Primus Partners
Primus Partners is a leading advisory firm dedicated to providing strategic insights across policy, technology and economic sectors. Established by seasoned industry leaders with extensive experience in global organisations, the firm comprises a team of 300+ consultants and additional advisors. With a strong presence across multiple cities in India, Dubai, the UAE, KSA and the USA, Primus Partners has successfully executed projects across Africa, Asia-Pacific and the Americas.
For more information, visit: www.primuspartners.in

ABP Live & Maruti Suzuki Announce Landmark Partnership To Transform In-Car News, Entertainment

 

ABP Live teams up with Maruti Suzuki to bring 24x7 news, podcasts, and multilingual infotainment directly into car dashboards, redefining how millions of Indians stay informed on the move.

New Delhi, September 5, 2025: ABP Live, the digital flagship of ABP Network, has announced a groundbreaking partnership with Maruti Suzuki, India’s largest and most trusted automobile manufacturer. This strategic alliance marks the beginning of a new era where credible journalism and premium infotainment are seamlessly integrated into the driving experience of millions of Indians.

With this initiative, ABP Live becomes the first Indian digital news publisher to be natively integrated into Maruti Suzuki’s in-car infotainment ecosystem, streaming live news in Hindi, Bengali, and Marathi, and more. This milestone underscores ABP Live’s commitment to pioneering innovation in digital news and storytelling. 

Seamless Integration through Maruti Connect

The partnership will see ABP Live content natively embedded into Maruti Suzuki’s Maruti Connectoperating system, starting later this year or early next year. All upcoming Maruti vehicles equipped with this technology will offer drivers direct access to:

●     24x7 live streaming of ABP News (Hindi), ABP Majha (Marathi), and ABP Ananda(Bengali)

●     Curated podcasts spanning news, culture, lifestyle, and more

●     Multilingual and localised programming designed for diverse audiences across India

With more than 25 million Maruti Suzuki vehicles already on Indian roads, this collaboration offers unparalleled reach, ensuring that urban commuters, highway travellers, and rural drivers can stay informed and entertained on the move.

Shaping the Future of Connected Driving

This association places ABP Live at the forefront of connected mobility, embedding trustworthy journalism and engaging content into India’s largest automobile fleet. The move highlights ABP Network’s continued focus on combining innovative product excellence with impactful storytelling.

Sumanta Datta, CEO of ABP Network, said, “Our collaboration is about much more than just delivering content; it’s about creating convenience, credibility, and connection for our users. Whether Maruti drivers are facing city congestion or cruising down the highway, ABP Live ensures that trusted news and engaging audio experiences are always accessible. We are proud to lead this transformation and look forward to enriching the journeys of millions of proud Maruti owners across the globe.”

This partnership is set to redefine how Indians consume news and infotainment, underscoring the commitment of both ABP Live and Maruti Suzuki to driving innovation and enriching everyday journeys. Don't just catch up. Stay ahead of the curve, stay informed with ABP Live.

ABOUT ABP NETWORK:

An innovative media and content creation company, ABP Network is a credible voice in the broadcast & digital sphere, with a multi-language portfolio of news channels reaching 528 million individuals in India (Source BARC, TG-2+, Mkt- All India, FY 24-25, Cume. Reach). ABP Studios, which comes under the purview of ABP Creations – the content innovation arm of the network – creates, produces, and licenses original, path-breaking content outside of news. ABP Network is a group entity of ABP, which was incorporated almost 100 years ago and continues to reign as a leading media company.

 

Celebrating Nutrition Week: A Spotlight on Smarter Hydration and Functional Wellness

 

Mumbai, September 3rd 2025: As India celebrates Nutrition Week, the spotlight is on making smarter choices that fuel both body and mind. While food often takes centre stage, hydration plays an equally vital role in overall well-being. Today, the shift is toward functional beverages—options that go beyond quenching thirst to deliver real nutritional value. Among these, protein water has emerged as a game-changer. Light, refreshing, and convenient, it combines the hydration of water with the nourishment of protein, helping support muscle recovery, energy, and satiety without the heaviness of traditional shakes. It’s a simple way to add nutrition into daily routines, especially for people with active, on-the-go lifestyles.

Leading this new wellness movement is Suniel Shetty’s Aquatein, India’s first protein water brand. With a portfolio including Protein Water, a light yet effective source of protein for those on the move; Electrolyte Water, to restore essential minerals lost during exercise; Vitamin Water, to support immunity and vitality; and Amino Water, crafted for recovery and muscle performance, Aquatein is redefining everyday hydration. Together, these innovations highlight how functional hydration can play a meaningful role in everyday nutrition. Made in India and now reaching global markets like the UAE and Saudi Arabia, the brand blends convenience with clean nutrition.

This Nutrition Week serves as a reminder that small, mindful choices, like staying hydrated with purpose, can make a big difference. Functional waters such as Aquatein are shaping the future of wellness, one sip at a time.

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About Aquatein: 

Aquatein is India's first protein water brand, committed to providing innovative and convenient hydration solutions. With a focus on clean nutrition and functional ingredients, Aquatein offers a range of ready-to-drink beverages designed to support active lifestyles and overall wellness. Aquatein is proudly made in India and is available across the nation. With exports to UAE, Saudi Arabia, Kuwait and more, Aquatein is expanding its global presence.

Celebrate Raksha Bandhan with Premium Hampers from The Ashok, New Delhi

Celebrate Sibling Love in Style: 4 Premium Rakhi Hampers from The Ashok, New Delhi

This Raksha Bandhan, let’s go beyond the usual.

To rejoice in this occasion, The Cake Shop, The Ashok, New Delhi, has created premium Rakhi

hampers—warm and indulgent hugs, wrapped in luxury and finished with a bow of tradition.

Thick rich, melt-in-your-mouth ghewars, classic laddoos, and handcrafted Indian sweets,

thoughtfully curated in elegant boxes to hold the love and bond siblings share.

So this year, skip the predictable.

Gift a premium moment. Create a precious memory.

1. Rajasthani Rujhaan – Tradition in Every Bite

Rs. 500 + GST

Big on nostalgia and easy on the wallet, this little box of joy captures the rich taste of Rajasthan’s

festive favourite ghevar. With four mini ghevars in assorted flavours, it’s the perfect way to

sweeten up your Rakhi ritual without going over the top.

Includes: 4 mini Ghevars (approx. 150 gm each, assorted flavours)

Best for: That sibling who still remembers childhood fairs and festive sweets from nani’s kitchen.

2. Sneh Bandhan Box – A Nutty Affair of Affection

Rs. 1,750 + GST

Wholesome meets indulgent in this festive favourite. Packed with besan laddoos elevated with

pista, badam and cranberry, crunchy floured makhana, and crispy shakarpare, this box blends

nourishment with nostalgia.

Includes: Pista, Badam & Cranberry Besan Laddoo, Floured Makhana, Shakarpare

Best for: The health-conscious sibling who still can’t say no to laddoos.

3. Paramparik Mithaas Box – Tradition Wrapped in Decadence

Rs. 2,400 + GST

Royal, rich, and deeply rooted in tradition, this hamper is the definition of festive luxury. Think

Kaju Katli, Badaam Laddoo, and Kaju Tohfa, paired with masala kaju and shakarpare for just the

right mix of sweet and spice.

Includes: Kaju Tohfa, Badaam Laddoo, Kaju Katli, Masala Kaju, Shakarpare

Best for: The sibling who loves a grand gesture; rich in taste, richer in meaning.

4. Mithaas Bhara Hamper – A Festive Treasure Chest

Rs. 2,700 + GST

Overflowing with love (and flavour), this beautifully packaged hamper is made for those who

want to go all out. With mini ghevars, masala cashews, namakpare, shakarpare, and flavoured

makhana, every bite is a celebration.

Includes: 4 Mini Ghevars, Masala Cashews, Namakpare, Shakarpare, Flavoured Makhana

Best for: The sibling who lives for variety, bold flavours, and festive drama.Available now till 10th August 2025

Venue: The Cake Shop, The Ashok Hotel, New Delhi

Price Range: Starting from Rs. 500 + taxes

Whether you’re gifting across cities or hand-delivering it with a smile, The Ashok’s Raksha

Bandhan hampers are more than just festive treats; they’re edible emotions. Handcrafted with care,

wrapped with elegance, and rooted in Indian tradition, these hampers are your chance to say:

"You matter. You always have. And this box? It’s just a delicious reminder.

"

Because in the end, some relationships deserve more than just words. They deserve flavour, heritage and a little sweetness that lingers long after the real bite.

Amazfit’s Best-selling Active Series Launches Amazfit Active 2 Square in India

 Best-selling Active Series Launches Amazfit Active 2 Square in India

 

Amazfit Active 2 has won the prestigious "Top Tech of CES 2025" award in January 2025  

 

National, 10^th July 2025: Amazfit announces the launch of the Active 2 Square smartwatch in India, with early access to sales starting July 10th ahead of a major mid-July shopping event. Priced at an MRP of ₹25,999, the smartwatch will be available at a special launch price of ₹12,999, a whopping 50% off, during this limited-time sale period.Packed with premium features, the Amazfit Active 2 Square delivers an unmatched user experience, raising the bar with industry leading features including: 

Aesthetics

●       Modern Square Design: 1.75-inch AMOLED display with sapphire glass and a polished stainless steel frame for a premium, stylish feel.

●       Ambient light sensor for optimal display brightness in different lighting conditions

●       One of the only smartwatches in the segment offering peak brightness of 2,000 nits, ensuring crystal-clear visibility, even under direct sunlight.

Health Tracking

●       Latest Generation Biosensor: BioTracker™ 6.0 PPG with dual-LED and 5PD for enhanced precision in biometrics.

●       Supports Female-Specific Wellness Insights:The Wild.AI app offers wellness tracking related to menstrual and hormonal cycles, catering to users who want deeper insights into these health metrics

●       Advanced Health Insights: Daily Readiness Score and HRV-based recovery data for holistic wellness.

●       Advanced Sensors: Barometer, accelerometer, gyroscope for activity precision; 

Smart Features and Navigation

●       Offline Maps with Turn-by-Turn Directions:Guided by 5 satellite systems, with voice or screen-based prompts.

●       Zepp Flow™: Hands-free voice commands, Android instant message replies via keyboard or voice input.

●       Dynamic Fitness Modes: Over 160 sports modes, including HYROX Race Mode and smart strength training with auto exercise detection. 

●       Smart Recognition: Automatically detects specific exercises with reps, sets, rest time.

Everyday Convenience

●       Extended Battery Life: Up to 10 days under typical use, reducing frequent charging.

●       Calendar, Alarm, and Notification Controls:Easy schedule management and alerts from the wrist.

●       Reply to Messages (Android): Quick text or voice replies without reaching for your phone.

Availability

The Amazfit Active 2 Square will be available at leading online and offline stores, with early access for Prime members from July 10th and open sales during Prime Day (July 12th–14th). It will be available for INR 12999 during the Prime Day Sale. 

 

 

About Amazfit

Amazfit is a leading global smart wearable brand, focusing on health and sports technology, belonging to Zepp Health. Amazfit's product line is rich, covering a variety of smartwatches and smart bracelets. Its brand slogan "Discover Amazing" inspires individuals to push their limits, surpass expectations, and find joy in every moment. 

Amazfit is supported by Zepp Health's exclusive health management platform, which provides 24/7cloud-based health analysis and guidance to help users achieve their health goals. Amazfit smartwatches have won international design awards such as the iF Design Award and the Red Dot Design Award for their outstanding craftsmanship design.

The Amazfit brand was founded in 2015 and now has millions of users and sells its products in more than 90 countries and regions in the Americas, Europe, the Middle East, Africa and Asia Pacific.

For more information, please visit  www.amazfit.com