Press Release - Aston Martin Set to Redefine Luxury with the DB12 Launch in India
THE ALL-NEW DB12 COUPE LAUNCHES IN INDIA
Date:
November 3, 2023
Contact:
Aston Martin New Delhi
Email:
sales@astonmartinnewdelhi.com
Phone:
+ 91 9953552288
Chennai, India – Aston Martin, the world-renowned British ultra-luxury high-performance sportscar manufacturer, is set to make waves in the Indian automotive landscape with the launch of the Aston Martin DB12. The starting price of the Aston Martin DB 12, the world’s first Super Tourer is INR 4.59 crore, excluding customization options. Combining a scintillating driving experience with exceptional refinement, state-of-the-art technology and indulgent luxury, the DB12 demands a new definition as the world’s first Super Tourer.
Gregory
Adams, Regional President - Asia, Aston Martin, said
of the launch of DB12 in India, “Marking its 110th anniversary, 2023
has seen Aston Martin shine brighter than ever, supported by the arrival of a
true-game changing model, the Aston Martin DB12. For 110 years, Aston Martin’s
iconic wings have been a symbol of innovation and craft, with the marque’s
ultra-luxury, high performance sportscars loved worldwide, with India being no
exception.
“Dating back 95
of Aston Martin’s iconic 110 years, the history of Aston Martin in India is a
long one, with the first Aston Martin imported into India in 1928 – an Aston
Martin S-type sports. That arrival of the first Aston Martin in India has
evolved into our clients enjoying the full Aston Martin range – from our
ultra-luxury SUVs, the DBX & DBX707, to the Vantage sportscars, and now the
world’s first Super Tourer DB12.
“We are proud to
present and launch the DB12 Coupe, the world’s first Super Tourer to media,
customers and prospects in India over the coming weeks, commencing in New
Delhi, and continuing to Hyderabad, Bangalore, Chennai and Mumbai.”
The World’s First Super Tourer Meets
Indian Roads
Driving unprecedented excitement amongst
customers and dealers, Aston Martin is proud to introduce the DB12 to the Indian
market.
The first of Aston Martin’s highly
anticipated next generation of sportscars, DB12 represents the zenith of 75
years of Aston Martin’s DB bloodline. Years in product development, this model
resolutely positions Aston Martin as a modern ultra-luxury, high performance
brand, with timeless design combined with the latest technology, indulgent
craftsmanship and the most thrilling driving experience.
Billed as the world’s first Super
Tourer, DB12 elevates itself beyond the current GT automotive segment, creating
a new category of one. Class-leading performance justifies the redefinition,
including a 202mph top speed, a 0-60mph time of 3.5 seconds and an exception
4.0 Twin-Turbo V8 engine – expertly tuned by Aston Martin engineers.
Courtesy of its fusion of cutting-edge
technology, innovative design, and unparalleled luxury, DB12 has driven
unprecedented excitement amongst customers, prospects and dealers since its
international debut during its star-studded premier at the Cannes International
Film Festival.
The
Future Unveiled: DB12
The DB12 takes
a new direction. Built upon enhanced performance, handling and dynamics, bolder
design, and finer interior craft and technology, DB12 is the most complete and
accomplished DB model in Aston Martin’s esteemed history.
Blessed with
exceptional performance and handling to satisfy and reward the most demanding
drivers, its meticulously honed chassis is perfectly matched to a class-leading
680PS/800NM V8 Twin-Turbo powertrain. Power is fed through an 8-speed automatic
transmission and for the first time on an Aston Martin DB model, Electronic
Rear Differential. The result is an energised Aston Martin that shines with authenticity,
capability, and a passion to deliver a driving experience that’s second to
none.
Meanwhile, progression is also reflected
in DB12’s styling, with an all-new front-end treatment, wider stance and more
muscular surfaces. It’s completely redesigned interior has clean lines
emphasising the sense of space and providing a contemporary backdrop for the
first application of Aston Martin’s bespoke, state-of-the-art infotainment
system – designed and developed in-house.
Aston Martin: Pioneering Luxury in India
Aston Martin's presence in the Indian
luxury automobile industry has been on a remarkable growth trajectory with the
successful launch of the DBX & DBX707. The introduction of the DB12 further
solidifies the brand's positioning in India as a trailblazer in the
ultra-luxury segment. As Aston Martin takes the forefront in revolutionising
the ultra-luxury automobile sector in India, the DB12 is poised to be a game
changer, setting new standards of design, performance, and exclusivity.
Aston Martin's arrival on the Indian
automotive scene with the DB12 is nothing short of a landmark moment. It's a
testament to the brand's enduring commitment to providing discerning Indian
consumers with the very best in luxury and performance.
For
more information on the Aston Martin DB12 and its launch event in India, please
contact
Dhirendra@avianwe.com – 9818628096
shantanug@avianwe.com - 9871064317
sales@astonmartinnewdelhi.com
- 91-99535 52288.
Book Review - Thin Line Of Consciousness
Book Review - The Brown Sunshine
This is an amazing thriller which has a lot of unexpected twists. Dr Anthony Biswas, the protagonist was a renowned Forensic Pathologist. His mom passes away when he was in 8th standard. He had few friends during his schooling days. One of them was Natasha. She liked Abhimanyu. However, Anthony back then, had a liking for Natasha. The other friends were Mayank/Arora/Abhimanyu/Megha/Ankur aka Helix. Then there is Sonia as well.
When he grows up, he meets Catherine K Jomy who was a software engineer.
Arora liked Megha & Vice Versa. Shivam also liked Megha.
Prakriti - twin sister of Shivam.
School life & present life. Arora passes away during their Darjeeling trip. Strangely no one seemed to remember Shivam or Prakriti. However, there was an audio recording that feebly had their voices.
“a few drops of tears escaped my wooden soul through my eyes” - what a powerful sentence/statement to narrate the situation.
Similarly, no one remembered Natasha too,
After 8 years, they meet and Helix introduces his gf Sanjana Puri who was doing Ph.D. in psychiatry in Bengaluru.
Do NOT Miss the below-mentioned chapters at any cost as they are vital to the story:
ARAK - Divine Drink of Immortality
Mysterious dark forces folding into reality
Folding reality - case 234, case 017-BC-962
Origins of the Divine Balance - The Shunya
The movie introduces a few interesting characters in the end and it also makes Dr Biswas introspect himself.
Who is Acharya/Bada Saheb?
Who is Rayne?
Who are we?
Book Review - When will you die?
Walnut Publications - to make your dreams come true
Book Review - Silver Lining : The Story of NephroPlus
This is a beautifully written book by Kamal Shah who despite being a non-medico had gone along with his couple of other non-medico friends to establish India's biggest dialysis service provider. Loved the way this book was written since it captured in detail the troubles faced by kidney patients since Kamal Shah himself was one. From being a healthy individual, life turns drastically after Kamal faces multiple complications because of which he has to forego his travel to the U.S. for higher studies. He also has to be on compulsory dialysis.
He gets treated in Hyderabad and Mumbai since in the late 90's and early 2000, these dialysis centres were not a improved lot.
There are a few aspects that the author highlights in this book.
One of them is about the Ministry of AYUSH where the author ponders as to what they actually do and their functions/powers. There is a list of doctors which the author has to interact with on various stages - as a Guest and also as the Co-Founder of NephroPlus.
Dr J CM Sastry, Dr Girish Narayan, Dr Dakshinamurthy, Dr Krishnan, Dr Mohan Raj, Dr Rama Raju, Dr Revathi, Dr Georgi Abraham, Dr V S Reddy, Dr P N Rao, Dr Sundar Sankaran, Jayaram Reddy(Technician, KIMS), Dr Somasekhar, Dr Gopal Kishen, Dr Brian Pereira, Dr Manoharan, Dr A K Bhalla, Dr Umesh Khanna, Dr Vivekanand Jha, Dr Rajasekhara Chakaravarthi, Dr Deepak Dewan, Dr Satish Chhabra, Dr Kavitha Gone among others.
As a Guest, the author has to go to these hospitals for treatment - Jaslok, Kamineni, KIMS, MMM, Care, Medwin etc.,
The author gets treated in various ways which also include PD(Peritoneal Analysis) and also recounts how he faces near death when the place he was staying was flooded with seawater since this happened during 2004 when Tsunami hits the shorelines of many Indian states.
Kamal also gets a kidney from his mother and contrary to the beliefs, he now had 3 kidneys in his body but things did not improve.
There are a few aspects I learned after reading this book which includes “Crash” after dialysis, cyclosporin, buttonhole needles, and how it helped the author to get treated with less pain. Then there is Preparing bicarb solution, priming, Cannulation & Dialysis among others.
He also goes on to express his displeasure on the nexus between Pharma Co sales reps & Dialysis technicians to make money. The author goes on to explain the concept of "Dialysis at Sea" which came as a boon for him enabling him to travel to the places he wanted to visit.
He ends Part 1 with Paulo Coelho's - “When you want something, all the universe conspires to help you achieve it”.
In Part 2, the author mentions how he was passionate about English Literature & Indian History. He also recounts the day 28th Aug 2009 during which he receives the first call from another Co-Founder Vikram Vuppala. After long discussions, they open their first dialysis center in MLA Colony - Jubilee Hills, Hyderabad
During the discussion, they decide to change the term Patient to “Guest”.
They even conduct Aashayein - an event for patients. This becomes a huge success. It also shows how they differed from their peers. They also wanted their dialysis center to have two access - Access and Affordability.
Now comes the difficult part - expansion. For this, the trio meets up with different VCs including Vani Kola of Kalaari Capital.
After a round of discussions, they end up with various investors in various tranches.
Series A - Bessemer Venture Partners(BVP) decides to invest.
Series B - International Finance Corporation (IFC)
Series C - Sea Link Capital
NPDA - NephroPlus Dialysis Academy
NANT - Nephrology Nurses Association
BONENT Certification program
As they expand, there were Partner Hospitals - Max Hospitals, Jehangir Hospitals
They also conduct the "Indian Dialysis Olympiad" which becomes a huge success.
When National Dialysis Service Programme in 2016 was announced by Shri. Arun Jaitley, it became a boon for the lower-income group as well. This book is a must read since it is apt in saying "Castles are not built overnight"
This book is available on Amazon

Author Iinterview - A Victor Adharsh of Mango Showers
1.What motivates you to write?
I am someone who firmly believes that fine expression and
comprehension are some things that define being human. As I try to grasp the
meaning of what it means to be human, I cannot help but give in to the urge to
express.
Ever since I was a child, I was brought up on stories. It was the
primary mode of keeping me engaged. It taught me new concepts and strengthened
my morale. As I grew older, the need to express grew stronger in me. The most
natural means for me to express was through stories. This made me want to
write. Through my stories, I express parts of me to the world. They include my
thoughts, ideas, discoveries and experiences. Also, writing helps me discover
newer parts of me that were hidden before. All this makes writing an inevitable
part of my existence.
2. How did you feel after publishing your books?
It is truly a liberating experience. A sense of satisfaction and
tranquillity ensue the process. I can tell myself I have freed a part of me, to
go forth into the society and inspire minds. It is not just about the final
result of having my book in my hands. It is about the transformation that
accompanies the process. It is said a man never crosses the same river twice as
it is not the same man and the same river. So is it with writing. After every
publication, it is never the same author and never the same story. So I feel
like a new person after publishing each book.
3. Who are some of your favourite novels and
authors?
J. R. R. Tolkien (The Lord of the Rings), C. W. Lewis (The
Chronicles of Narnia), Lew Wallace (Ben Hur: A Tale of Christ), J. K. Rowling
(Harry Potter Series).
I enjoy nearly all classic works by Authors like Charles Dickens, Agatha
Christie, Jerome. K. Jerome and G. K. Chesterton.
4. Is there a specific reason for naming your novel?
Yes. Mango showers is a colloquial term to describe the
occurrence of pre-monsoon rainfall. Sometimes, these rains
are referred to as ‘April rains’ or ‘Summer showers’. They help in the early
ripening of mangoes and are hence referred to as "Mango showers." These
rains normally occur from March to April. Their intensity can range from light
showers to heavy and persistent thunderstorms. They occur notably in Kerala, Karnataka and parts
of Tamil Nadu.
These rains are accompanied by a sudden change in the weather that
may seem rather dramatic. Interestingly, these changes then disappear soon
before anyone can fully appreciate the transformation brought by them.
The coming of Anna to Kudukkanghad is metaphorically
compared to Mango showers. Her coming brings out a complex interaction between
so many characters that spirals to a dramatic climax. But again, only to conclude
in a state of normalcy without conspicuous souvenirs. Her dynamic touches the
lives of so many people like mango showers, bringing out a sudden, yet short
lived dramatic change. The change is lasting and bears fruit, like the rain
causes the mangoes to ripen early, but the dynamic withdraws as the rains do
after their job is done.
5. Where do you write from? Do you have a fav spot?
I type into my laptop and mostly work while at home. As a person
with recognisable classic ideas, I prefer to work in my study. I like my own
personal desk and being surrounded by familiar things.
I love other spots like quiet libraries, under trees, on stone
benches in gardens and calm beaches. But such spots often overwhelm me with
inspiration that I would fail to put them down in words systematically. So I
collect clues in such spots and then work on them in my study.
6. What inspired you to write the books(in general)? Any
tales to tell…
I believe every person has something to tell the world. No matter
how remote or simple it may seem. And books are a great way to preserve such
tales across time. They allow the re-reading and re-interpretation of works by
various minds over time, revealing newer ideas after every read.
So, of the available options to pass on those tales that I wish to
tell, I would choose to write them into a book. This is why I write books.
7. What was your biggest learning experience throughout the writing process?
I would say, it was this: ‘There is always more than one way to
say something. And each different way to say something, has its unique
implications. Words are one of the most powerful things to exist. They can hurt
worse than anything, heal better than most things. They can convince and defame.
They can upbuild a society and also destroy one. All that matters is how
appropriately they are used.’
8. Looking back, what did you do right that helped you break
in as a writer?
I respected reviews and feedback. I took them seriously and was
committed to constantly improve my writing. I always sought novel methods to
portray ideas and never allowed monotony in my expression.
Every review can offer valuable insight. Considering that has gone
a long way in making my endeavours a success.
9. Any best piece of writing advice that you would like
to share with new or struggling writers?
As a writer it is one’s duty to be a voracious reader and truly
grasp the perspective of a reader. It is vital to remember that writing and
reading are two sides of the same coin.
At the same time one must be honest and confident about the ideas
being expressed. There is absolutely no need to hurry the mind and twist words.
Last but not the least, as a writer one must never be too lazy to
re-read the manuscript a few times, meticulously before finalising it. Overt
confidence in this juncture can be seriously counter-productive.
10. Something personal about you people may be surprised to
know?
Not really. I am often described as a transparent individual who
goes the way to make it easy for people around to understand him. If you get to
know me, you know me!
11. Any future books that you would like to discuss now?
Currently I have not settled upon one specific idea. So at this
point I have no credible points to discuss on this regard. But I can guarantee
that there will be more books. They would inevitably be human centred and duly
respect real-time human psychology.
12.What other profession excites you the most?
I am a medical student currently in my final year. Modern medicine
has always captivated me. I am deeply interested in pursuing Psychiatry for my
higher studies.
Besides, Theology and apologetics shall always play an important
role in my life. I shall channelise my growth professionally, in that domain as
well.
13.Any special mention about your reader (be it with
reviews/feedback or anything else)
None.
14.Do you write the story at a stretch, or you take your time to
complete it? If you take a longer time, wouldn’t you be forgetting the story?
How do you tackle it?
It took me around six months to complete the manuscript of ‘Mango
Showers’. Amidst my academic obligations, I try to make out time for writing. I
find it truly therapeutic.
I often prepare a rough sketch of the story line and also of the
characters, in my personal notes. I make sure to consult them each time I sit
to write. This is to ensure I am on the right track. This helps avoid mixing up
details or forgetting the story.
15.Traditional or Self-Publishing? Why?
Each has its own pros and cons. Traditional publishing involves
lesser financial involvement. But the role of a good literary agent in this
scenario cannot be possibly undermined. The results often tend to have a
greater potential in terms of better marketing opportunities and reader
accessibility. But most new authors find traditional publishing to be an
exceptionally lengthy process, with little power in their eager hands.
Self-publishing in a way can be seen as a short-cut that offers
more freedom and promises quicker results. But the burden of marketing and
sales would weigh heavier on the authors. In scenarios where the author may be
new to the field, this burden can drown the book from reaching a lot of
potential readers. The wide range of packages offered may seem confusing and
inexperienced authors may fall prey to exceptionally high financial packages in
hope of better results. But it would be wiser to remember that great results
cannot be guaranteed by the manner of publishing alone. If the book cannot
assure a tremendous potential, it might just not be worth the gamble.
16.How is the response so far for the book?
The statistics show a brisk pace in sales. The reviews so far are strong
and promising. We hope for the best.