Spotlight - Fashion Drift Magazine

Being a book/lifestyle reviewer, I have read books of various genres and have also attended various events, online and offline. A few of my friends have taken part in various pageant contests and some are even in the direction of short/ad films. Those who knew me well also know that I handle a veteran Singer who is known across the Indian film industry.

I was browsing the internet and it is then I chanced to see this beautiful magazine. 

This magazine is the "Brainchild" of Ms.Shymala P Gowri who is also the editor-in-chief. This magazine was founded in Jan 2021 along with C Pandikumaran and has now released its 5th edition. Yes. You heard it right. This magazine gets published once a Quarter. The book is available in two formats namely:

1. eMagazine and
2. Hard Copy.

Hard Copy is priced at Rs.400 per edition.

What makes it special?

I was in awe of the design. It is bright, colorful, and most importantly attractive and appealing. The crispy sound of the page when you swipe the content adds more authenticity to it. In this edition, there is a feature of your favorite star Makkal Selvan Vijay Sethupathi on "The Artist through an Artist" where you get to see VJS in 12 different avatars(one for each month in a year). I found this Unique.

The magazine starts with the introduction of various luxurious brands like Gucci, Louis Vuitton, Chanel, Dior, and Hermes to name a few. A perfect one for NIFT students and those who are in love with fashion and the latest trends. The mention of brands for men like Armani, Ralph Lauren, and Giorgio Armani makes this a perfect magazine for both genders.

Dr. Aishwarya Selvaraj's article about skincare is a must-read. The detailed coverage of Hansika Motwani's wedding is like ice on the cake. There is an article about Diet, Make-Up, and whatnot.

A refreshing read is what I would say. Since I discovered this magazine just now, I will bookmark its previous editions page and will check it out leisurely this long weekend.

If you are a fashionista or wanted to let your talents reach out to a wider audience(since this magazine will be placed/positioned in boutiques and star hotels), you can reach out to them who will help you in getting your talents discovered by the people of like mind.

Do take a look at this beautifully designed magazine here

Book Review - The Caduceus Fundraisers


Title - The Caduceus Fundraisers
Author - Mathiraj
Genre - Fiction
Publisher - Awoo To That
ISBN - 978-93-5777-436-9

This novel is truly an inspiring one and is a perfect tribute to the selfless doctors who have dedicated their lives to the welfare of the public. We would have heard/read or even had the opportunity to meet some of these doctors who charged a meager Rs.5/10/20 to the public. I could only relate the protagonist of this novel to those legends who live even after they have passed out. In fact, I also had the privilege to be given consultation by one such Doctor who use to charge Rs.10/20 when others used to charge 3-5 times more on those days.

The novel comprises characters that include Dr. Jennissa, Petricia, Philip, Anjali, Sylaja, Madhusoodanan, Jagan, Sujadha, Thowrak among others.

This is an emotional novel that also has a spiritual connection. How Dr. Jennissa revives the clinic of her demised grandfather with the help of her juniors coupled with events that unfolds post that has been vividly captured in this novel. Though Mathiraj is into creative writing and English literature, the way he narrated the novel and the characterization of all mentioned above, need to be given applause. I felt like watching a perfect North Madras movie in the form of a novel.

The difficulties faced by the team and how they overcome them and what happens post that including a miracle and the protagonist's encounter with the Lord Jesus Christ in the end will certainly be appreciated not only by the readers of the Christian faith but also by all those who are not an atheist.

This is not the first book by the author. He has written 9 more books prior to this. The list is given below:

1. The story of two hearts
2. The Hustlers
3. Blck Mamba
4. Effective traits of really GOOD bois
5. Vendetta
6. Legends Never Die: Conflict of Cultures
7. Lullaby to the dying wolf
8. BlackJack
9. The Russian Barista

Who knows? I may get a chance to read and review some of th books listed above. Keep a watch out on my page....

This book is vailable on Amazon

Book Review - An Imperishable Promise


Title - An Imperishable Promise
Author - Sarathi Sabyasachi Sahoo
Genre - Fiction
Publisher - Notion Press
ISBN - 979-8-88749-337-4

This is a unique love story I have come across in recent times. Sarathi has done a good job of bringing out a different angle of true love. 

When Rohit and Rimi wanted to apply for a divorce on mutual understanding, Deepak Patel, the father of Rohit starts narrating a real-life story.

This is when, Raj, a charismatic and talented guy who graduated from IIT-Mumbai comes into the picture.

Deepak falls in love with Kashish at first sight when he spotted her in a restaurant and he conveys the same to Raj who makes a plot to get both of them hooked. When things were going in favor of Deepak, he confesses the truth to Kashish which is when they realize that it was Raj who was actually in love with Kashish and vice-versa. This may look like a common plot that you might have seen in movies. 

The story takes a twist here when Kashish dies. Raj is confined to a cocoon and it is at this juncture, Kashish returns. If you believe in after-birth or supernatural stuff, this wouldn't come as a surprise for you. Kashish makes Raj revisit his college days when he was liked by all. In return, Raj reveals his crush on a few of the girls back then which including Priyanka Gupta, Arti Singh, Tina Ganguly, and Pooja Goyal.

Among these 4, Tina who was divorced with a kid but at the behest of Raj, agrees to meet him and even decides to rekindle their lost relationship. 

Did they both get married in the end? Did Raj find solace in her? Read this unusual love story that would surprise you in the end. You may even feel real emotional and may shed few tear drops.

This book is available on Amazon

Press Release - Cellecor launches Full HD Smart TV, a new range of waterproof earbuds, and a Bluetooth Soundbar


Cellecor launches Full HD Smart TV, a new range of waterproof earbuds, and a Bluetooth Soundbar 

New Delhi, 4 January 2023: India’s fastest-growing mobile handsets entity, Cellecor has launched its 3 new products, Earbuds, Bluetooth Soundbar, and Full HD LED Smart Android TV. The brand, aiming to encourage customers to access technology at pocket-friendly prices, has expanded its product range by introducing its 109 cm Full HD LED Smart Android TV.

The Smart Android TV comes with Google Assistant and Chromecast in-built, 60 Hz refresh rate, 48 W sound output, Full HD 1920x1080 Pixels, and the supported apps- Netflix, Prime Video, Disney+Hotstar, YouTube, and many more Apps with a two-year standard manufacturer warranty with accessible purchase facility from Bajaj at No-Down Payment and No-Cost EMI. Another recently launched product, the Cellecor CBL101 20 W Bluetooth Soundbar has In-Built two Sub woofers and speaker, and a 2.2 Channel, providing users HD sound quality with the option of wireless music streaming via Bluetooth.

Speaking on the launch, Ravi Aggarwal, Co-founder and Managing Director of Cellecor, said “Aiming to deliver premium experiences at pocket-friendly prices, Cellecor has always been at the forefront with excellent communication solutions for its customers. We believe in meaningful innovations and excellence in quality. We have successfully earned our customers' and partners' trust, and belief and attempt to live up to their expectations. We are thrilled to launch our latest products and expand our range.”   

With this launch, Cellelor has launched Eight new products in its range of Earbuds, BroPods CB range including CB01, CB02, CB03, CB04, CB05, CB06, CB01 Plus, and CB02 Plus enabled with 30 hours of playtime, auto pairing facility, mic, 13 mm Driver, 5.1 V Bluetooth version and 10-meter wireless range. All these latest Cellcor products are available on the brand’s online shop, Flipkart, Amazon, and Myntra.

Cellecor BroPods CB05 Waterproof Earbuds

  • 25 Hours Playtime

  • Auto Pairing

  • 5.1 V Bluetooth Version

  • With Mic

  • 13 mm Driver

  • 10 m Wireless Range

  • 120 hr Standby Time

  • Active Noise Cancellation

  • Easy Touch Control

  • 6 months manufacturer warranty

Priced at INR 1,149/-


Cellecor BroPods CB06 Waterproof Earbuds

  • 30 Hours Playtime

  • Auto Pairing

  • 5.1 V Bluetooth Version

  • With Mic

  • 13 mm Driver

  • 10 m Wireless Range

  • 120 hr Standby Time

  • Noise cancellation

  • Easy touch control

  • 6 months manufacturing warranty

Priced at INR 1,149/-


Cellecor CBL101 20 W Bluetooth Soundbar

  • In-Built 2 Subwoofers and Speaker

  • 2.2 Channel configuration

  • 20 W Power Output (RMS)

  • Wireless music streaming via Bluetooth

  • Black Color

  • Bluetooth

  • 6 months manufacturing warranty

Priced at INR 1,999/-


Cellecor 43-inch Full HD LED Smart Android TV

  • Android (Google Assistant & Chromecast in-built)Full HD 1920x 1080 Pixels resolution

  • 48 W Sound Output

  • 60 Hz Refresh Rate

  • Supported Apps: Netflix, Prime Video, Disney+ Hotstar, YouTube

  • Built-In Wi-Fi

  • 2-Year Standard Manufacturer Warranty 

Priced at INR 21,499/-


Be Smart, Loud, and Proud with Cellecor

Press Release - FUJIFILM India Showcases Its wide range of Imaging Solutions at Consumer Electronic Imaging Fair 2023


FUJIFILM India Showcases Its wide range of Imaging Solutions at Consumer Electronic Imaging Fair 2023


  • Positions itself as a Total Imaging Solutions company in India with a wide range of products and solutions
  • Showcase high-end products from a wide range of businesses including - Graphic Arts, Digital Still Camera, Instant Camera & Photo Imaging Solutions


Mumbai 5th January, 2022: FUJIFILM India, a global leader in imaging solutions is exhibiting its technologically advanced products at the Consumer Electronic Imaging Fair (CEIF) 2023. CEIF is one of the largest Imaging exhibitions across the World which is witnessing participation and representation from top global brands in the field of imaging and photography. Starting on 5th January 2023, the exhibition will continue till 7th January 2023 at Jio World Centre, Mumbai.

FUJIFILM India has a wide range of Imaging solutions, and it has positioned itself as one of the few manufacturers in the world which has created total solutions that can support professionals and businesses with end-to-end solutions. Some of the key products and technologies displayed at the exhibition are:

Digital Still Camera & Instant Cameras: Fujifilm's entire range of digital still cameras like the GFX and X series will be on display. The versatile X-T5, an exclusive device for all the photography enthusiasts, X-H2S & X-H2 , a true hybrid for video and photography purpose along with high-resolution XF lenses like XF-30mm, XF18-120mm, XF 150-600mm, XF-56mm will also be on display. From the GFX series the GFX 100s II, GFX 100 along with GF 20-35mm, GF Lenses will also be showcased. The entire range of INSTAX cameras along with the Smartphone Printers would also be on display.

Graphic Arts Solutions: The Revoria Press PC 1120, a 6-colour print engine which brings unrivaled expressive power to digital printing would be on display. The machine has garnered phenomenal traction among the photo lab community in the recent past with its ability to transform the production printing market with its functional efficiency, precision and the ability to create overlays and underlays with additional colors. Fujifilm’s Revoria Press PC 1120 is a high-definition, high-output resolution device which is a preferred choice among photo labs in India.

Photo Imaging Solutions: The ApeosPro for Photo C810 / C750 / C650 Printer which is built on a next-generation hybrid platform designed to enable businesses to print more with outstanding quality on a wider range of substrates would be on display, along with a versatile and long-lasting product Frontier DE100-XD which can meet the industry’s diversified needs. Also on display would be the ASK-400 Dye-sublimation Printer which is a highly durable compact dye-sublimation printer, which has a compact size of 170mm-high and 0.1m2 footprint and it has a High Speed of 8.4 secs which is majorly used for Sticker Printing

Speaking about the exhibition participation Mr. Koji Wada, Managing Director, FUJIFILM India said, “FUJIFILM has a legacy of over eight decades in the imaging business and we have always been at the forefront of driving innovation and pioneering the latest technologies to fulfill the dynamic needs of consumers. FUJIFILM is a total solutions company since it has a strong presence in the entire value-chain of imaging from Capture to processing to devices and printing paper. We believe CEIF is among the best avenues for exhibiting our best-in-class products and ideas. It is the trust and belief of all our valuable customers that have contributed to our growth, and we are committed to Never Stop innovating and providing them with the best.”

The FUJIFILM India stall will also have a free service camp zone for it’s Digital & Instax camera customers who can get their cameras serviced at no-cost and enjoy hassle-free service experience.

To make the exhibition experiential, FUJIFILM India has crafted interesting experiential zones to provide consumers with first-hand experience of the products with the theme of Indian Weddings. The stall of FUJIFIM India located at Pavilion 2, Stall C1 will comprise of a video zone with a wedding Mandap showcasing its X-H2s, X-H2 & GFX 100SII cameras along with a GFX Zone that will display the GFX100, GFX 100SII, GFX 50S II models for shooting Portraiture and Close-up shots of Jewlery which will display the large format superiority of Fujifilm Cameras. There will be a Mehandi zone with multiple props for photo-ops along with a Wedding Zone which will have Photo-ops for wedding couples with the complete Fujifilm X series line up of 8-9 cameras. There will also be an Instax Zone that will have a selfie-booth which will showcase the fun of instant camera photography.


About Fujifilm India:Fujifilm established in 1934 has believed in Innovation and the creation of new values through leading edge and proprietary technologies. Fujifilm, as a firm believer in innovation, continues to work hard to provide consumers with the best products and services. Beginning as Japan's pioneering photographic film maker, Fujifilm has leveraged its imaging and information technology to become a global presence known for innovation in healthcare, graphic arts, optical devices, highly functional materials and other high-tech areas. Fujifilm is continuously working towards early detection of disease and generating awareness among the general public by conducting awareness programs, for promoting TB and Cancer screening.  



Media contact

PR and Media Relations - FUJIFILM India Pvt. Ltd. And 20:20 MSL

Alisha Horo

Mobile: +91- 81304 23665

Email: alisha.horo@fujifilm.com;

Oorja Bhatnagar

Mobile: +91 6398075980

Email: oorja.bhatnagar@2020msl.com;

Press release - UPES announces ‘NEST’, first-of-its kind Alumni Nurturing Program with lifetime placement and career support | UPES


UPES announces ‘NEST’, a first-of-its-kind Alumni Nurturing Program with lifetime placement and career support

New Delhi/Dehradun, December 21, 2022: UPES, a NAAC ‘A’ accredited multidisciplinary university has announced an ambitious Alumni Nurturing Program ‘NEST’ with the aim of extending its support eco-system and resource base to the graduated student. As the ‘University of Tomorrow’ that believes in the power of creation and dissemination of knowledge and skills, UPES has designed ‘NEST’ where the alumni can return for mentorship, entrepreneurship, and lifetime placement support. Under ‘NEST’, UPES alumni can benefit in four distinct areas:

  1. Skills: Upskilling avenues for the alumni in various courses including Deep Tech, the Metaverse, Digital Transformation, and Leadership and other programs.
  2. Careers: UPES is amongst the first universities in the world to offer lifetime placements and career opportunities to alumni.
  3. Incubation: For Alumni who are keen to make a mark as entrepreneurs, UPES’ start-up incubator, Runway, will run 5 incubation boot camps specifically for them.
  4. Higher Education: For the alumni interested in higher studies, UPES will offer 50% scholarship for their Master, preferential allotments for sponsored PhDs, and up to 35% special scholarships at its partner universities.

UPES has set up a special team to assist the alumni in their job transitions, create numerous networking opportunities for them and assist them in personal branding.

Commenting on the launch of NEST, Dr. Sunil Rai, Vice Chancellor, of UPES, said, “UPES is more than just an institution to obtain a degree. It is a place for young minds to grow and establish lifelong, personal, and professional connections. Our students are a significant part of our community and even after they graduate, UPES wants to ensure that they are succeeding in their careers. The introduction of ‘NEST’ is to assure our students that UPES will always remain a safe haven for them and that we are always there to support and empower them.”

Explaining the objective of NEST, Mr. Sharad Mehra, Chairman, HERS, UPES, said, “I am happy to launch NEST, a special initiative for UPES alumni that is aligned with our vision and purpose as the University of Tomorrow. The world is ever-changing and what is new today might not be relevant tomorrow. We want to create a space for our alumni where they can come back to upskill and develop themselves, empowering them and ensuring their success through knowledge.”

UPES supports over 22,000 UPES alumni that live and work around the world. The dedicated staff and alumni volunteers help manage more than 10 UPES Alumni Regional Chapters that meet periodically for various events.  UPES alumni also contribute forward by way of mentoring existing students and as special guests on advisory boards and other committees.

About UPES:

Established in 2003 through the UPES Act, 2003 of the State Legislature of Uttarakhand, UPES is a UGC-recognized university and has been accredited grade ‘A’ by NAAC.  National Institutional Ranking Framework (NIRF), Ministry of Education, has ranked UPES 65 among colleges and institutions across India, the School of Engineering at UPES is ranked 61, the School of Business is ranked 41 among management institutions, and the School of Law is ranked 21 in India. The university has received 5-Stars on Employability (placements), by globally acclaimed QS Rating, with 90%+ placements over the last few years.

UPES offers graduate and postgraduate programs through its eight schools: School of Engineering, School of Computer Science, School of Design, School of Law, School of Business, School of Health Sciences & Technology, School of Modern Media, and School of Liberal Studies.