Silicon Valley-based deeptech startup Operant AI Announces India Launch to Protect Critical AI Systems in Real-Time

Operant AI Announces India Launch to Protect Critical AI Systems in Real-Time  

As AI adoption increases, ensuring the security of AI systems has become more urgent than ever. 

Operant’s 3D Runtime Defense Platform for Cloud and AI brings critical cybersecurity capabilities to the Indian market to protect modern Indian software innovation and AI from the most critical attacks in the Age of AI 

The company’s co-founders Vrajesh Bhavsar and Dr. Priyanka Tembey are Indian engineers who spent over a decade in Silicon Valley before starting Operant AI   

Bengaluru, March 18, 2025 - Silicon valley-based Operant AI, the world’s only Runtime AI Application Defense Platform, is launching its presence in India, bringing a critical layer of security to India’s rapidly developing AI sector and the industries that engage with it, in order to fuel faster and safer AI innovation.  Operant’s unique cybersecurity technology offers complete 3D Runtime Defense for Cloud and AI, actively detecting and blocking the most common and costly attacks facing modern AI systems, including prompt injection, rogue agents, data poisoning, and data exfiltration.  As AI adoption surges across key industries in India—including fintech, healthcare, and enterprise software—the need for robust security measures has become a priority. A recent Deloitte study found that 92% of Indian executives identify cybersecurity threats, including hacking and AI-specific vulnerabilities, as a key concern, while 91% worry about privacy risks tied to sensitive data in AI systems. In the age of AI, traditional security tools, such as static code scanning and firewalls, are insufficient against AI-powered threats, where malicious prompts, data poisoning, and unauthorized API access can expose businesses to large-scale breaches. Therefore, new security approaches that block attacks in real-time are required to protect both AI systems and the cloud environments that are connected to them, where critical data lives unprotected from rogue agents and malicious prompts. Operant’s real-time attack detection and prevention capabilities address this gap, ensuring AI-driven enterprises remain secure without slowing down innovation.  Commenting on the need for such a solution, Operant’s CEO and co-founder, Vrajesh Bhavsar said, “Today, as AI adoption accelerates, ensuring critical security is more urgent than ever—not just to protect businesses, but also to safeguard their customers and end users from cyber threats and data breaches. At Operant, we’ve built a solution that does more than detect threats—it actively protects sensitive data such as citizenship IDs, bank account numbers, and API keys in real time. Our platform can identify and auto-redact   private data before it ever leaves a company’s environment, ensuring robust data privacy while allowing organizations to scale their AI initiatives confidently and securely.”  With AI-driven applications growing rapidly, privacy and security concerns have become key obstacles to deploying AI models at scale. Several of the world’s largest payment processing platforms are working on AI-powered fraud detection, yet privacy concerns about how AI data cycles with third parties—such as AI APIs and containerized models—have slowed progress.  Operant’s unique in-line auto-redaction capabilities solve this problem by automatically redacting private data before it ever leaves a company’s environment. This ensures that companies operating in privacy-conscious industries, such as BFSI and fintech, can leverage AI without compromising data security or regulatory compliance.  "So much of today's AI is deployed on Kubernetes, and it's really important to have a security plan in place to protect these applications and the data they're using,” said Sarah Novotny, an AI industry leader who served on the founding team of Kubernetes at Google and is currently on the board of the Coalition for Secure AI (CosAI). "Operant's in-line auto-redaction enables teams to develop AI faster with Kubernetes-native privacy controls that span all the way from infrastructure to AI APIs, ensuring security, platform, and development teams can work together seamlessly to build today's leading AI technologies."  While most “runtime” cybersecurity solutions only provide noisy visibility into a firehose of unactionable signals, Operant’s unique ability to prioritize, detect and block these modern attacks at runtime wherever they happen in the live application environment is pivotal to securing every cloud stack that has any connection to AI, whether that’s AI APIs, containerized models, or 3rd party containers using AI for tasks like data analysis.  Operant’s India launch represents a homecoming of sorts for its founders after years of innovation at the forefront of the Silicon Valley tech world. Operant’s founding team came together in 2021 in San Francisco, California, to solve the biggest problems facing modern software. The company raised its seed funding and launched out of stealth in April 2023, and announced their Series A funding round in September 2024, bringing the total raised to $13.5 million, led by Silicon Valley-based venture capital firm Felicis and Washington DC based venture capital firm Sinewave.   When they started their founder journey, the urgency of securing AI as a freshly critical and rapidly evolving attack surface wasn’t new to co-founders Vrajesh Bhavsar, CEO, and Dr. Priyanka Tembey, CTO. Vrajesh and Priyanka had already worked together over a decade ago using Machine Learning and AI to bring new levels of security to the Android ecosystem, back when the rapid adoption of the Android operating system created new opportunities for attackers to infiltrate devices and steal critical data.    Bhavsar and Tembey bring together a unique combination of knowledge and experience from hardware to software that began with their undergraduate degrees in Gujarat and Pune, respectively. After getting his degree in Computer Science from the University of Gujarat and his Masters in Computer Science from USC, Bhavsar started his career as a kernel engineer at Apple building core security functionality into the iPhone and later founding the ML/AI business unit at ARM. Tembey got her degree at the University of Pune, and then used her PhD in computer science from Georgia Tech (USA) as the chief architect on VMWare’s hybrid cloud product. Ashley Roof, Operant’s third co-founder, is a California native who got her degree at Stanford University and brought over a decade of GTM experience to the team, starting with building out some of Google’s first sales and marketing teams in India, across Hyderabad and Gurgaon.   Operant’s India launch comes directly on the heels of the platform being featured as a representative vendor in Gartner’s industry-defining Market Guide for AI Trust, Risk, and Security Management (AI TRiSM), released on February 18, 2025.   Bhavsar, Tembey, and Roof are engaging with leaders and customers across core Indian industries this month in Bengaluru, Pune, and Ahmedabad as the company establishes its permanent Indian market presence.   Availability Operant’s entire 3D Runtime Defense Platform for Cloud and AI is available immediately. For more information, please visit www.operant.ai  About Operant: Operant AI, the world’s only Runtime AI Application Defense Platform, actively protects every layer of live cloud and AI applications from infra to APIs. Unlike most cybersecurity tooling that is limited to single-layer visibility and lacks the ability to actually block attacks, Operant’s 3D Runtime Defense Platform discovers, detects, and defends >80% of the OWASP Top 10 most critical attacks across APIs, Cloud and LLMs. Within minutes of Operant’s single-step deployment, security and AI engineering teams gain a completely new level of active protection for their AI and Cloud applications, workloads, models, APIs, and Agents, bringing frictionless real-time security to dev, sec, and ops so that companies can deploy products and AI faster without security holding them back.   Operant AI is a Series A company funded by Silicon Valley Venture Capital firm Felicis and Washington DC venture capital firm SineWave. It is headquartered in San Francisco, California, and was founded by Vrajesh Bhavsar, Dr. Priyanka Tembey, and Ashley Roof, industry experts from Apple, VMWare and Google (respectively). Operant AI was recently named as a representative vendor in Gartner’s Market Guide for AI Trust, Risk, and Security Management (AI TRiSM).   

Cloudflare Advances Industry’s First Cloud-Native Quantum-Safe Zero Trust Solution

 

Cloudflare Advances Industry’s First Cloud-Native Quantum-Safe Zero Trust Solution

Sets a new industry standard with the only quantum-ready zero trust network access solution with broader protocol support coming mid-2025 

 

India, March 18, 2025 – Cloudflare, Inc. (NYSE: NET), the leading connectivity cloud company, today announced that it is expanding end-to-end support for post-quantum cryptography to its Zero Trust Network Access solution. Available immediately, organizations can securely route communications from web browsers to corporate web applications to gain immediate, end-to-end quantum-safe connectivity. By mid-2025, Cloudflare will extend this support to include all IP protocols, significantly broadening compatibility across most corporate applications and devices. With this, organizations will be able to rely on Cloudflare to transition their Internet communications between users, devices and applications to post-quantum cryptography without the complexity of individually upgrading each corporate application or system.

 

Today encryption is used to keep online data protected—everything from personal messages, to financial information, to customer data—and anything that people and organizations would want to keep safe from hackers. As quantum computers move closer to production, that data is at risk of being unlocked, breaking current encryption methods and potentially exposing data that was once secured. Conventional cryptographic algorithms used across the Internet securing everything from major financial organizations and healthcare providers to government agencies and consumer smart devices, are vulnerable to post-quantum attacks.

 

The National Institute of Standards and Technology (NIST) even made a landmark announcement to phase out conventional cryptographic algorithms and to adopt post-quantum cryptography by 2030, as experts now estimate significant risks could emerge in as little as five years. There is an urgent need to adopt post-quantum cryptography, and Cloudflare has led the industry by contributing to the creation of industry standards and making post-quantum security free, by default, for all of its customers.

 

“Cloudflare has long committed to making post-quantum security the new baseline for Internet security, delivering it to all customers so we can bolster defenses against future quantum threats. Now, we’re offering that protection built directly into our Zero Trust solutions,” said Matthew Prince, co-founder and CEO at Cloudflare. “We want every Cloudflare customer to have a clear path to quantum safety, and we are already working with some of the most innovative banks, ISPs, and governments around the world as they begin their journeys to quantum security. We will continue to make advanced cryptography accessible to everyone, at no cost, in all of our products.”

 

Since 2017, Cloudflare has been at the forefront of researching, developing, and standardizing post-quantum cryptography. Today, over 35 percent of the human-generated traffic connecting to Cloudflare's global network benefits from post-quantum protection. Even in a future where quantum computing could compromise conventional cryptography, Cloudflare's quantum-safe Zero Trust Network Access (ZTNA) solutions are designed to protect data as it travels over the public Internet. With this announcement, Cloudflare’s Zero Trust Platform will enable organizations to:

 

● Protect against “harvest-now decrypt later” attacks:Cybercriminals can capture encrypted data today, and store it until they can decrypt it when better quantum computers are available. Starting today, customers can direct their web traffic through Cloudflare’s global network, to protect against these future attacks by using post-quantum cryptography.

● Enable corporate web applications with end-to-end quantum security: Now organizations can grant employees access to corporate web applications—like HR systems, payroll and collaboration systems–without needing to upgrade the security of every single corporate web application individually. Cloudflare Access now can secure the Internet traffic from web browsers to corporate web applications from quantum threats.

● Deliver quantum safety for Internet traffic traveling to any corporate office, cloud environment or datacenter: By mid-2025, organizations will be benefit from end-to-end quantum safety for any protocol connected through Cloudflare’s most popular network configurations by installing Cloudflare’s WARP device client on their end users devices.

 

“The world has five years to replace vulnerable cryptography with post-quantum solutions,” said Tom Patterson, emerging technology security lead at Accenture. “To meet this urgent client need, Accenture and Cloudflare offer a hybrid approach, enabling an iterative, low-risk migration while maintaining compatibility and cryptographic agility.”

 

Cloudflare’s quantum-safe Secure Web Gateway and clientless Access network configurations are available today, and WARP-client-to-tunnel network configurations will be available by mid 2025. To learn more, please check out the resources below:

 

Blog: 

● Conventional cryptography is under attack. Cloudflare’s Zero Trust platform is ready for your upgrade to post-quantum cryptography

● Cloudflare Post Quantum Cryptography

 

About Cloudflare

Cloudflare, Inc. (NYSE: NET) is the leading connectivity cloud company on a mission to help build a better Internet. It empowers organizations to make their employees, applications and networks faster and more secure everywhere, while reducing complexity and cost. Cloudflare’s connectivity cloud delivers the most full-featured, unified platform of cloud-native products and developer tools, so any organization can gain the control they need to work, develop, and accelerate their business.

Powered by one of the world’s largest and most interconnected networks, Cloudflare blocks billions of threats online for its customers every day. It is trusted by millions of organizations – from the largest brands to entrepreneurs and small businesses to nonprofits, humanitarian groups, and governments across the globe.

Learn more about Cloudflare’s connectivity cloud at cloudflare.com/connectivity-cloud. Learn more about the latest Internet trends and insights at https://radar.cloudflare.com.

Follow us: Blog | X | LinkedIn | Facebook | Instagram

Press Release: Confiex Data Room Partners with DocullyVDR to Offer a Secure Virtual Data Room (VDR) for M&A, Capital Raising, NCLT, Disinvestments & IPO Deals on a MEITY-Approved Data Center in India

 India,18th March 2025: Confiex Data Room, a 100% Indian company with over a decade of expertise in secure data management, has announced a strategic partnership with DocullyVDR, a UAE-based leader in Virtual Data Room (VDR) solutions. This collaboration enables Confiex Data Room to offer an enterprise-grade, MEITY-approved data hosting solution within India, ensuring complete data sovereignty and compliance for high-stakes M&A, Disinvestments, NCLT & IPO transactions.

Confiex Data Room has successfully facilitated a secure due diligence platform for hundreds of strategic deals across the country. Leading dealmakers, Investment Banks, startups, SMEs, Corporations, law firms, and government undertakings trust Confiex Data Room for its enterprise-class security, advanced activity tracking, and ability to build a comprehensive audit trail for every stakeholder involved in a deal.

"In an era where data security and compliance are paramount, our partnership with DocullyVDR ensures that Indian enterprises and government institutions can conduct strategic deals with the highest levels of security and transparency. By leveraging MEITY-approved infrastructure, we guarantee that all sensitive data remains within India, providing businesses with full control over their information," said Mr. Harvinder Singh, Founder & CEO at Confiex Data Room.

This partnership strategically positions Confiex Data Room to be fully compliant with the forthcoming Digital Personal Data Protection (DPDP) framework, ensuring that the data of Indian companies and government undertakings is stored and managed within the country’s regulatory framework.

With this strengthened infrastructure, Confiex Data Room aims to expand its services to new sectors and support the increasing demand for compliance-driven, secure data collaboration. As India moves toward stricter data governance and privacy regulations, Confiex Data Room remains committed to innovation, security, and supporting the country’s digital transformation.

 

---------------------------------------------------------------------------------------------------------

About the Company: 

Confiex Data Room is revolutionizing the way organizations manage confidential data, providing a secure and locally hosted Virtual Data Room (VDR) that adheres to India’s stringent compliance requirements.

The platform has played a key role in facilitating crucial operations across various sectors, including mergers and acquisitions, capital raising, financial audits, government tenders, board communications, and IPO preparations. As India's economic landscape continues to expand, the demand for a structured and compliance-driven VDR grows more urgent; thus, The company have positioned themselves as a trusted partner for enterprises and public sector organizations, delivering seamless, transparent, and secure data management solutions.

Press Release_Climate tech Startup, Circularity Innovation Hub, partners with Sustainability Startup, Green Worms to Launch India’s First CBDC (Central Bank Digital Currency) for Sanitation Workers

 

Pune, India – March 13, 2025:

Climate tech startup, Circularity Innovation Hub India and Sustainability startup Green Worms has successfully executed a global and India’s first-of-its-kind mass-scale circular economy initiative by integrating Circularity Credits, a novel environmental asset with RBI’s Programmable Central Bank Digital Currencies (CBDCs). This pioneering project sets a global benchmark for merging sustainability with financial inclusion by providing end-to-end traceability and transparency in the generation of revenues from Circularity Credits and its traceable disbursement through CBDC.

Green Worms, a Kerala-based sustainability startup, is tackling the waste crisis while creating dignified employment opportunities in India’s rural and coastal regions, including Kerala, Lakshadweep, Andaman Islands, and Tamil Nadu. The company has formalized waste collection, built essential infrastructure, and generated over 1,000 micro-entrepreneurs and 4,000 indirect jobs, recovering more than 100,000 tons of plastic waste. Partnering with Kudumbashree (women’s self-help groups) in Kerala, Green Worms ensures minimum guaranteed income for waste collectors while enabling brands and manufacturers to transition from a linear to a circular economy.

Circularity Global is a climate-tech company dedicated to accelerating the global transition to a circular economy. Headquartered in the United Kingdom, Circularity operates at the intersection of blockchain, sustainability, and finance, developing innovative solutions to transform waste into value.

Circularity Global through its Circularity Registry issues Circularity Credits, a unique asset class that quantifies and monetizes circular economy activities such as waste recovery, recycling, and material reuse. These credits, recorded transparently on blockchain, enable businesses, governments, and individuals to participate in a verified circular economy marketplace.

Circularity’s impact extends beyond credit issuance. The company’s Innovation Hubs establish advanced recycling and resource recovery ecosystems, while Circularity Fintech leverages programmable Central Bank Digital Currency (CBDC) to facilitate microfinance solutions for marginalized communities, including waste pickers and farmers.

Circularity Credits and Reserve Bank of India’s programmable Central Bank Digital Currency (CBDC)

The Central Bank Digital Currency (CBDC) by the Reserve Bank of India (RBI) is a digital version of the Indian Rupee issued and regulated by the RBI. It is designed to function as legal tender, similar to physical cash, but in a digital form.

The Circularity Innovation Hub-India and Green Worms partnership aims to drive systemic change, enabling the ecosystem to transition from a Linear Economy to a Circular Economy, build material-specific value chains that incentivise waste collection and drive financial inclusion through recycling programs developed jointly with brands and manufacturers.

Through this initiative, over 100 Kudumbashree women engaged in plastic and textile waste management received additional income via Programmable CBDCs, issued in collaboration with the Reserve Bank of India (RBI) and a leading private sector bank. These digital assets enabled direct, secure, and transparent payments, allowing recipients to purchase essential goods and improving financial resilience for the women workers.

This marks Circularity’s second major CBDC deployment, following its 2024 pilot for farmers in partnership with RBI, IndusInd Bank, and Hindustan Agro Farmer Cooperative, where programmable financial aid was distributed to ensure funds were used for agricultural inputs. As a part of this pilot, IndusInd Bank initiated the programmable CBDC disbursement to 50 farmers in Ratnagiri district of Maharashtra and will cover around 1,000 farmers going ahead, marking a milestone in the adoption of innovative financial solutions for the agriculture sector.

Impact and Vision for Scale

Joel Michael, Founder & CEO, Circularity Global, stated, "By fostering a true Circular Economy, we have successfully merged environmental impact with social good through the world’s first large-scale deployment of Programmable CBDCs. Circularity Credits, trading between $40-$80 USD, have generated additional incomes of ₹500-1,000 per month for marginalized communities, including farmers and sanitation workers. We aim to scale this to ₹5,000 per month and positively impact 1 million lives within the next three years."

Green Worms Founder & CEO added, "The integration of Circularity Credits and CBDCs is a game-changer for the waste management sector. By directly rewarding the efforts of sanitation workers, we are not only improving livelihoods but also strengthening the circular economy in India. This initiative is a model for how sustainability and financial inclusion can go hand in hand."

With this groundbreaking model, Circularity Innovation Hub India is redefining climate finance, proving that economic empowerment, blockchain transparency, and environmental sustainability can thrive together. The organization now plans to expand Circularity Credits and Programmable CBDC deployments across India, unlocking new pathways for waste valorization, financial inclusion, and circular economy-driven growth.

Finally, a reason to flaunt your age for an advantAGE— at MOD this Women’s Day

 

Finally, a reason to flaunt your age for an advantAGE— at MOD this Women’s Day

This  Women’s Day, Your Age = Your Discount at Mad Over Donuts!

The Much-Awaited Offer is BACK—Just for You, Girls!  It's time to spill the digits because MOD’s legendary Women’s Day offer is making a comeback!On March 8th, 2025, Mad Over Donuts is back with its coolest offer for using your age as an advantAGE: Your age = your % discount!

Yep, that’s right! Whether you’re 21 and thriving, 35 and fabulous, or 50 and unstoppable, that’s exactly how much you’ll save on your favorite MOD treats. No hidden tricks—just delicious donuts, refreshing beverages, and an irresistible excuse to celebrate YOU!

So grab your girl gang, your mom, your sister, your work bestie (even the one who keeps ‘borrowing’ your lunch), or your ride-or-die BFF—because nothing says Women’s Day like laughs, love, and a box full of happiness!

 Here’s what you need to do:

●        Head to your nearest MOD outlet on March 8th

●        Show a valid government ID (because we need to see those fabulous numbers!) 

●        Claim your relevant discount

●        Wear a big smile—it’s Women’s Day, after all!

So go ahead—flaunt your age, claim your discount, and treat yourself to the circle of happiness at MOD!

What: Women’s Day offer (AGE = PERCENTAGE OFF) at Mad Over Donuts

Where: All MOD Outlets (takeaways and dine-in orders)

When: Saturday, March 8th, 2025 (T&C Applicable)

 

Bob's Bar opens its fifth location, bringing old-school charm to the heart of Bengaluru.

 Byg Ventures is proud to announce the launch of the fifth Bob’s Bar, located on Wood Street.

Namma Bengaluru’s favorite neighborhood bar brings its old-world charm to the heart of the city with a new 498-seater outlet.

Bob’s Bar isn’t just a bar—it’s a Bangalore sentiment. No billboards, no social media marketing campaigns, just word-of-mouth and a reputation built on authenticity. In an ever-evolving city, Bob’s has remained a constant, drawing in old-timers and newcomers alike. For newcomers, travelers, and even passers-by, Bob’s is often the first stop in the city. They may not know where to go sightseeing, but they definitely know who Bob is and where to find him.

Step inside, and you’ll find a mix of faces—friends catching up, strangers striking up conversations, and business deals being hashed out over drinks. It’s Bangalore’s answer to Orkut in real life, a place where heartbreaks and hookups happen in the same evening, where the close-knit seating leaves no room for awkward silences. The energy here is organic, the connections effortless.

Bob’s is a neighborhood bar at heart, but its impact extends far beyond. Its genuine appeal and long-standing familiarity with the people of Bangalore is precisely why it continues to be recognized as one of the country’s most loved bars, winning the coveted People's Choice Award at 30 Best Bars 2025.

A standout feature at Bob’s Bar is its menu, offering both full and half plates—a rare find in most bars across the city. It’s a thoughtful detail that complements the chilled-out, social vibe at Bob’s, letting everyone find something that fits their mood and appetite.

Bob’s has become more than just a place to grab a drink—it’s a landmark in the city’s F&B and social culture. Housed in a restored 1945-era bungalow, it’s steeped in nostalgia while being undeniably in the present. It captures the spirit of Bangalore—laid-back, inclusive, and intricately woven into the city’s social and cultural fabric.

Housed in a charming 1945-era building, the new Bob's Bar blends classic aesthetics

with contemporary flair. Expect clean, crisp interiors, cozy wooden booths, and seamless

indoor-outdoor spaces. Nostalgic artwork and lush greenery create a relaxed ambiance,

perfect for unwinding with friends.

Enjoy classic cocktails alongside innovative creations like the South Parade Whisky and

the indulgent Bob's Iced Coffee. The menu features a comforting selection of

Anglo-Indian and coastal favorites, including Becky's Fried Chicken,Uncle Pat's

Meat balls,and Poi Bread with Pork Chorizo. Classic dishes like Fraser Town

Keema Paratha and Club Mutton Cutlet , alongside unique items like Gun powder

Potatoes and Anna' s Sundal, evoke a sense of nostalgia and warmth.

Whether catching up with friends, enjoying after-work drinks, or celebrating with the

community, Bob's Bar on Wood Street offers the perfect setting for unforgettable

memories.

Price for two with drinks: Rs. 850-950

Visit Bob's Bar at 10, Wood St, Ashok Nagar, Bengaluru, Karnataka 560025.

About Bob’s Bar:

Bob’s Bar is more than just a bar, it’s a tribute to Bengaluru’s rich tapestry of flavors,

stories, and people. With locations across the city, it’s where the old-school charm and

nostalgia bring together communities through comfort food and classic drinks that never

go out of style.

At its core, Bob’s is where the city comes together.

For Media Contacts:

Ebony & Ivory PR

Nidhi Agarwal: 9880177663

nidhi@ebonyivorypr.com

Usha Prakash Deo: 9986384111

usha@ebonyivorypr.com

Press Release _ Nu Republic® Unleashes Starboy® 6 Wireless Headphones: Own the Spotlight. Feel the Bass

 Nu Republic® Unleashes Starboy® 6 Wireless Headphones: Own the Spotlight. Feel the Bass

“The latest in the Starboy® franchise by Nu Republic ® - this is definitely the boldest Headphones in the game—Built to Turn Heads & Drop Jaws”

National, 12 February 2025: Nu Republic®, India’s trailblazing lifestyle tech brand, is proud to introduce Starboy® 6 Wireless Headphones, a head-turning masterpiece built for those who dare to stand out. With one-of-a-kind LED lights, an ultra-cool design, and powerful sound, Starboy 6 is here to redefine the headphone experience. 

These visually striking headphones aren’t just about aesthetics—they pack a punch with Nu Republic’s signature X-Bass® technology, delivering deep, dynamic sound that fuels every beat. With Dual Mode (Game/Music) for seamless switching and ENC for crystal-clear calls, Starboy® 6 ensures an immersive audio experience, whether you're vibing to your playlist or dominating the game.

Starboy® 6’s ultra-responsive flip mic lets you take the spotlight—crisp, clear, and always on point. 

Whether you're gaming, streaming, or making power moves, your voice comes through loud and legendary.

With Dual Pairing, you can switch effortlessly between devices, while 42ms low latency in Game Mode gives you a competitive edge. The intuitive button controls make switching tracks and adjusting volume effortless, while the lightweight, ergonomic design ensures all-day comfort.

Experience next-level comfort with memory foam earcups and a premium, breathable vegan leather finish on these wireless headphones. The memory foam molds to your ears, ensuring a perfect fit that cancels noise without pressure, while the vegan leather adds a luxe touch—soft, durable, and eco-friendly. All-day comfort meets style, perfect for long listening sessions.

Ready to light up your vibe and own the spotlight? With a head-turning design and a playtime that matches your energy, Starboy 6® is more than just headphones—it’s a statement. Enjoy 30 hours* of non-stop power and switch seamlessly between Game and Music modes for the ultimate audio experience., 

Nu Republic® Starboy 6® Wireless Headphones are available at an unbeatable price of INR 2499/- on www.nurepublic.co, setting a new benchmark in tech-meets-style audio gear.

Outstanding Features

• Nu Republic Starboy® 6 Wireless Headphones : 
• LED Lights – One-of-a-kind, bold & vibrant breathing LED lights to turn heads when you sport your coolest look. 
• Flip Mic – Unleash your voice with clarity
• Dual Pairing – Connect & switch between two devices seamlessly
• 42ms Low Latency – for ultra-smooth gaming experience
• ENC (Environmental Noise Cancellation)– Crystal-clear calls & communication
• 30 Hours* Playtime – All-day power for non-stop action
• Dual Mode (Game/Music) – Switch between immersive gaming & dynamic music
• X-Bass® Technology – Deep bass, crisp highs, and immersive audio
• Button Controls – Effortless control at your fingertips
• All-Day Comfort – Lightweight and ergonomic fit, with vegan leather + memory foam cushions. 

About Nu Republic®

Nu Republic® is an industry disruptor in lifestyle technology, blending electronics, music, and fashion into one powerful ecosystem. With a product portfolio spanning wireless earbuds, smartwatches, power banks, speakers, and innovative charging solutions, Nu Republic® is committed to making high-style attainable and high-tech affordable. Endorsed by iconic power couple Farhan Akhtar and Shibani Akhtar, the brand is synonymous with self-expression and next-gen innovation. For more details, visit www.nurepublic.co.

RSVP : Surbhi Batra (surbhi@nurepublic.co / +91 9818041337)

Press Release_CarDekho Group Celebrates PowerDrift’s Journey to 3 Million Subscribers on YouTube

 

CarDekho Group Celebrates PowerDrift’s Journey to 3 Million Subscribers on YouTube 

With its content formats like Game of Performance, Signal2Signal, and travelogues, the company aims to focus on how audiences engage with automotive stories

●        By leveraging emerging technologies such as AR/VR and short-form content, PowerDrift continues to focus on the dynamic digital content landscape. 

11^th February, 2025: PowerDrift, one of the automotive channels by CarDekho Group, has achieved a milestone by surpassing 3 million subscribers on YouTube. 

PowerDrift’s success is attributed to its ability to adapt to changing audience preferences, delivering quality, engaging, and authentic storytelling that resonates with automotive enthusiasts and industry stakeholders alike. Beyond reviews and comparisons, the channel’s diverse formats, such as travelogues, experiential videos, and series like Game of Performance and Signal2Signal, have garnered popularity. PowerDrift has embraced emerging technologies like AR/VR and short-form content, aiming to stay relevant in an evolving digital landscape. 

It has an average viewer retention rate exceeding 65% and a loyal community that actively engages through comments and shares. A significant portion of its viewers is aged between 18 and 34, predominantly male, with a growing female viewership of 15%. While Tier 1 cities contribute most of the viewership, there is a marked increase in engagement from Tier 2 and 3 cities, driven by practical, value-driven content and regional-language adaptations. 

Internationally, PowerDrift has witnessed growing traction in markets like the UAE, the US, and Southeast Asia, reflecting its global appeal. Over the years, PowerDrift has evolved from simple reviews to producing narratives that blend travel, culture, lifestyle, and adventure capturing the imagination of a diverse audience base. 

Rohan Albal, Co-Founder & CEO, PowerDrift     said, “PowerDrift has always been about more than just sharing information — it’s about creating a connection with our audience through innovative and engaging storytelling. We embarked on this journey with a small team and big dreams to redefine automotive content. By combining cinematic visuals with insightful narratives, we’ve built a format that speaks to enthusiasts and casual viewers alike. Over the years, this vision has evolved into a vibrant, community-driven brand fueled by innovation and collaboration. Surpassing 3 million subscribers is not just a milestone but a reflection of our relentless drive to push boundaries and bring motoring stories to life.”

PowerDrift aims to strengthen its position as the go-to destination for automotive content by diversifying its portfolio and exploring new opportunities. Plans include expanding its content offerings with international collaborations, launching new intellectual properties, and enhancing its presence in Tier 2 and Tier 3 cities.