1More enters India with a sub-brand - omthing (one more thing)
Launches range of premium lifestyle audio products in partnership with Flipkart
Premium and super lightweight affordable headphones for everyday use
Equipped with Bluetooth 5.0 and 4 built-in ENC
Starting at Rs. 1,499, available on Flipkart from the 3rd of August
1MORE, a globally known premium consumer audio company, announced its entry into the Indian market through its sub-brand, omthing, which derives from ‘one more thing’. Committed to making premium and affordable smart digital products, omthing is launching Airfree pods, AirFree TWS, and AirFree Lace Neckband as a part of the first launch in the Indian audio market. These premium lifestyle audio products, starting at Rs. 1,499 only, will be available exclusively on Flipkart from the 03rd of August.
omthing is a smart digital brand committed to the research and development of smart digital products to deliver premium merchandise and services to its customers. Living up to its parent brand, 1MORE, it promises quality and a customer-friendly layout at affordable prices.
“We have always believed in making innovations that combine creativity, practicality, and comfort. Through omthing’s entry into the Indian market, we hope to satisfy our Indian customers and give them the premium experience that 1MORE promises. We seek to maximize customer satisfaction by making customer concerns, needs, and demands our first priority. Our new range of premium affordable headphones and trendsetting designs will appeal to the younger demographic without sacrificing practicality and usability.” - said Shen Hui, Vice President of Overseas Business, 1More
1MORE is the leading brand in affordable luxury audio merchandise, specializing in acoustic design and development, smart software, and wearable audio products. It has shipped 38 million headphones globally in over 25 countries in just the past 4 years and has won multiple industries and design awards like the prestigious CES Innovation awards, RedDot, iF Design awards, VGP awards, and other major industry accolades. omthing hopes to carry on 1MORE’s legacy through its rich and dynamic audio profile.
Products launched today in India
AirFree Pods
These ergonomically designed earbuds align naturally with your ear canals for a snug and secure fit. Equipped with touch control and a battery life of up to 25 hours, it allows users an easy and comfortable audio experience. It's 13 mm composite titanium dynamic driver brings clean highs, solid mids, and booming bass with excellent sound separation for both android and ioS users. Its optimized Qualcomm chip, and authentic aptX and AAC Bluetooth allow faster transmission and a more stable connection. The advanced Qualcomm cVc 8.0 noise-canceling technology and 4 built-in ENC (Environmental Noise Cancellation), filter unwanted noise and allow perfect seamless phone calls and recordings.
AirFree TWS
These in-ear headphones are lightweight (4g) oblique-angled nozzles crafted specially to fit in the ear canal comfortably. It allows up to 20 hours of playtime and uses the Bluetooth 5.0 connection for lossless and latency-free wireless audio. Featuring 4 ENC microphones, these earphones cancel out loud environments. It uses a 7 mm dynamic driver to enhance your musical experience, and its touch and voice control allow you to control calls and music without touching your device.
Airfree Lace Neckband
These lightweight headphones with ergonomically designed earbuds combined with smooth Silicon housing provide a stable wearing experience. They use the Bluetooth 5.0 connection to ensure a fast and stable connection. They come with a 10mm dynamic driver for a premium sound stage. International standard IPX4 rated water protection ensures long-lasting resilience under outdoor conditions even in the toughest environments. It has a 12 hours battery life. It integrates your daily life with headphones through Siri and Google voice assistant support.
Price and availability
AirFree Lace Neckband: INR 1499/-
https://www.flipkart.com/a/p/itmf?pid=ACCGFJ2JUB7ASMZJ
AirFree TWS: INR 2499/-
https://www.flipkart.com/a/p/itmf?pid=ACCGF9GFVFRZYFRF
AirFree Pods: INR 3999/-
https://www.flipkart.com/a/p/itmf?pid=ACCGF9GFUXVC9KWH
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