Welcome to Sarath Babu's Lifestyle Blog

  SMK Helmets introduces new range of premium helmets at the India Bike Week 2025 Launches  SMK Cygnus , and an all-new product range where advanced safety meets unmatched convenience   Key Highlights:   ●         Unveiled SMK Cygnus, a flip-back helmet with 180° rotating chin guard, only Indian brand to have helmet with P/J certification ●         Introduced the Delta series in the Demi-Jet category, which includes urban centric Delta City & touring ready Delta Tour ●         Showcased the globally acclaimed helmets SMK Ares in Dual-Sports category, & SMK Nova in full-face category for performance riding ●         Launched full line-up of  European Standards CE Level A certified riding jackets for summer and winter   Panchgani: Ushering a new era of premium in India with advanced innovation and technology, SMK,...

  Digital wave sweeps SMB sector: AI tools now used by 4 in 5 small businesses, reports Primus Partners • 69% of SMBs in India already use digital advertising, and another 27% plan to adopt it within three years. • 57% of businesses reported a doubling or tripling of revenue   since adopting online advertising. • Nearly 80% of SMBs now use AI-enabled advertising tools, but cost, skills, and ecosystem complexity remain hurdles. National, 12 th  December 2025:  Primus Partners unveiled its latest report,  Empowering Small Businesses through Digital Advertising , a comprehensive study based on a survey of over 1,000 MSMEs and startups across India. The report underscores that digital advertising has become one of the most potent accelerators of small business growth, driving visibility, efficiency, and measurable returns at a scale previously inaccessible to smaller enterprises. The study shows that India’s SMB sector is undergoing a decisive shift embracing data-d...

  India, December 2025 : Clinikally, India's leading digital health platform for Dermatology, Nutrition & Wellness., today released its annual  Clinikally India Skin & Hair Health Index 2025,  highlighting major behavioural, demographic, and clinical shifts across millions of anonymized dermatology consultations and purchase patterns on the platform.  The report reveals a  dramatic rise in targeted skincare, haircare, and dermatology-focused supplementation , signalling a new self-care economy shaped by proactive, science-driven consumer behaviour. While dermatology consultations have remained stable,  consumer investment in expert-formulated skincare and haircare products has increased by more than 50%, and supplement adoption has more than doubled , indicating an accelerated shift toward holistic, preventive, and maintenance-led routines. The Index also highlights that  acne remains the No.1 dermatological concern , now most concentrated amon...

Gurugram, 15 December 2025:   Noise, India’s leading connected lifestyle brand, has announced the appointment of   Prerna Kapur as Associate Director – Marketing . In her new role, she will lead   Brand Partnerships, Public Relations and Community   for the brand. Prerna brings extensive experience in brand building and strategic communications, having worked across services-led businesses. Prior to joining Noise, she has worked with leading brands such as  Zomato, Taj Hotels and HPE , playing a key role in strengthening their brand narratives and market presence. At Noise, she will focus on strengthening the brand’s external narrative, building meaningful collaborations with brands and creators, and nurturing a strong community across platforms, while working closely with internal teams and ecosystem partners. Commenting on her appointment,  Prerna Kapur  said, “Joining Noise marks an exciting new chapter for me. As I step into the world of smart...

  As 2025 draws to a close, industry leaders across India’s technology spectrum reflect on a year defined by accelerated digital maturity and the convergence of intelligence, design, and sustainability. From next-gen display innovations and AI-led surveillance to the rise of accessible consumer electronics and energy-aware ecosystems, the sector is gearing up for a transformative 2026. c   Mr Rajeev Singh, Managing Director, BenQ India and South Asia    “2025 was a defining year for the display technology ecosystem, marked by accelerated adoption of smart, sustainable, and experience-driven solutions. At BenQ, we witnessed a dynamic shift in how consumers and professionals engage with technology - from hybrid work and education spaces to the growing demand for personalised entertainment and creator-focused innovation. Our focus remained on designing visual solutions that blend cutting-edge performance with user wellbeing, from eye-care monitors and laser projectors t...

MUMBAI, India – December 11, 2025 – RRP Defense Limited (BSE: 530929) and Meprolight Ltd., Israel, a global leader in electro-optics, night-vision and weapon-sight systems, are pleased to announce a strategic collaboration aimed at delivering next-generation defence technologies to the Indian market.   Under this collaboration, Meprolight and RRP Defense Limited will jointly work on the distribution, assembly, technology integration, and future localisation of Meprolight’s advanced product line in India. The partnership includes:   Collaborative sales and distribution of Meprolight products within India for military and law-enforcement agencies. Co-development of pricing, commercial strategy, and payment terms, mutually agreed between both organisations. Technology transfer by Meprolight to support assembly, testing, and integration at RRP Defense’s Mahape facility under the Government of India’s Make in India and Atmanirbhar Bharat initiatives. A long-term roadmap for local m...

  Rungta Tea Reports 92% Distributor Retention  Over 24 Years, Announces Expansion Plans  New Delhi, December 9, 2025  – Rungta Tea, one of India's leading regional  tea brands, celebrates 24 years of operations with a rare achievement in FMCG  distribution - they have maintained a 92% retention rate of its distributor  network since launching operations. A retention rate, the company says is  unusual in India's fast-moving consumer goods sector.  Headquarters in Delhi since 2004-05, the company currently operates across  North and East India with the same distributor partners it signed at inception.  "Quality, commitment, and relationships - these three principals have guided  every decision for 24 years,"  said  Girjesh Rungta, Founder and Managing  Director of Rungta Tea . "We approach all distributors as if we approach  family, not channels. When you've sat in the distributor's chair yourself, you  ...

New Delhi, December 2025:  This December, FES Cafe, Delhi NCR’s favourite dessert-first hangout, is unwrapping its biggest festive celebration yet: FES-MAS Wonderland, a 12-day holiday extravaganza filled with cosy moments, community events, indulgent desserts and festive magic across all outlets  from 12th to 23rd December . Kicking things off is the ultimate cosy-season starter: FES-MAS Movie Slumber Night On 12 December (Friday) , FES Nirvana Courtyard transforms into a cosy Christmas haven, complete with warm blankets, bowls of popcorn, mini cookies, and the brand’s much-loved seasonal winter menu, including Chef’s Special Hot Chocolate, Grandmama’s Secret Latte, Strawberry Cloud Cup and more. Guests can settle in under twinkling lights for a feel-good festive film and a night built for pure December joy. Event Details Date:  12 December Time:  8:00 PM – 11:00 PM Location: FES Café, Nirvana Courtyard, Gurugram Entry: INR 699 FES-MAS Specials:  12th–23rd Dece...

New Delhi, December 10 th , 2025:  Apollo Hospitals hosted a Clinical Update in a Pediatric Gastroenterology and Hepatology for post graduate trainees, an endoscopy workshop and continuing medical education program for pediatricians from December 4 - 7, 2025, bringing together leading pediatric specialists and trainees from across the country and 17 countries to discuss the latest advancements in pediatric gastroenterology and hepatology. The event marked an important milestone — 27 years since India’s first successful pediatric liver transplant at Apollo Hospitals Delhi. Over the years, Apollo has played a pivotal role in advancing pediatric gastrointestinal and liver care, setting benchmarks in clinical innovation, training, and outcomes. On 15 November 1998, Apollo Hospitals Delhi performed India’s first successful pediatric liver transplant. The first recipient, Master Sanjay, was 22 months old at the time. Today, he is 29, a practicing doctor and married.  The workshop pr...