India, February 10, 2021: Global Top-2 TV brand TCL is all set to launch its P-series 4K HDR TV in India which comes with Android 11. The brand also claims that this also a part of their global first approach and India is the first country to have the product. Additionally, the brand is the first one to bring a TV with Android 11 in India. The TV is already revealed at the recently-held Consumer Electronics Show (CES) 2021. The launch underlines TCL’s commitment to manufacturing smart TVs that are not only innovative and advanced but are also affordable and are created keeping Indian consumers in mind.
Sporting a metallic trim design, the latest addition to the brand’s existing arsenal features Dolby Vision and Dolby Atmos technologies for immersive viewing and optimized audio output, respectively. The Dolby Vision offers ultra-vivid picture quality with perfectly-balanced brightness, contrast, color, and detail by merging high dynamic range (HDR) with wide color gamut capabilities.
The Dolby Atmos, on the other hand, releases a sound that revolves around the user, hence ensuring unmatched realism with incredible clarity that one has never heard before. In terms of sound, DTS decoding technology is another built-in feature that produces sounds akin to the quality of live-studio recordings.
The device is also backed by MEMC motion picture processing capabilities, which ensures stable, crisper, and better imagery performance, especially when it comes to watching fast-moving, action-packed content. On top of that, it also comes equipped with hands-free voice control 2.0. This technology enables users to do so many activities - be it switching channels, setting reminders, or exploring streaming services – all via simple voice commands.
Commenting on the launch, Mike Chen, General Manager TCL India said, “We are very excited to launch our latest offering, which was also one of the line-ups that we showcased at the recently-held CES. The TV not only offers great looks but is also packed with cutting-edge technologies that will make entertainment more seamless for users. Since our inception, we have been successfully launching new products that perfectly meet the needs and tastes of Indian consumers. We expect a positive response from our latest addition to the portfolio and promise to roll out more new products in the coming months, which will be designed with innovation at the forefront.”
TCL Electronics (1070.HK) is a fast-growing consumer electronics company and a leading player in the global TV industry. Founded in 1981, it now operates in over 160 markets globally. According to Sigmaintell, TCL ranked 2nd in the global TV market in terms of sales volume in Q1-Q3 2019. TCL specializes in the research, development and manufacturing of consumer electronics products ranging from TVs, audio and smart home products.