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Press Release- Primus Partners Strengthens Global Digital, AI Education & Skills Practice with Appointment of Ms. Garima Babbar as Executive Director

 



Primus Partners Strengthens Global Digital, AI Education & Skills Practice with Appointment of Ms. Garima Babbar as Executive Director

 

National, 1 August 2025: Primus Partners, a leading management consulting firm, has announced the appointment of Ms. Garima Babbar as Executive Director within its global Education, Employability and Entrepreneurship (EEE) Practice. In this capacity, she will lead the practice to further strengthen the firm’s work in education and skills ecosystem by working closely with Ms. Charu Malhotra, Co-Founder and Managing Director

Ms. Babbar brings over two decades of experience across government industry, and development sectors. Prior to joining Primus, she served as Country Head – Education and Skills at Adobe Inc., where she was responsible for conceptualizing and leading strategic initiatives in collaboration with the Ministry of Education, Ministry of Skill Development and Entrepreneurship, and multiple state governments. During her tenure, she played a key role in the rollout of national-level programs focused on digital creativity skills aligned to India’s National Education Policy.

Her previous roles include leadership positions at the National Skill Development Corporation (NSDC), Microsoft India, and KPMG, where she has led large-scale program implementation, policy advisory, and multi-stakeholder engagement across education and skilling domains.

Commenting on the appointment, Ms. Charu Malhotra, Co-Founder and Managing Director, Primus Partners, said: “We are excited to welcome Garima Babbar to the senior leadership team at Primus. With her strong technical expertise and experience, she will play a pivotal role in advancing our 3 E Practice as we grow globally. As part of our expansion strategy, we are focused on refining our hiring practices, ensuring a balance of gender, sector expertise, and niche skills. By adding more women to senior leadership, we aim to lead by example, inspiring our younger team members to think big and make meaningful contributions to our work.”

Ms. Garima Babbar said: "As we empower the Youth of India toward Viksit Bharat@2047, it's imperative that we introduce Artificial Intelligence at the foundational level of education. By doing so, we equip our young minds with the tools to innovate, create, and lead in a rapidly evolving digital world. I'm excited to be part of this journey — to drive the 3E practice to accelerate  AI Skills, Digital education and foster a culture of innovation and entrepreneurship to further contribute to our digital economy through international partnerships, programs and policy advocacy”

Ms. Babbar has been recognised with several awards, including the Skills Champion Award by NSDC, the Adobe Game Changer Award, and letters of appreciation from NCERT, the Ministry of Skill Development and Entrepreneurship, and the Indian Army. She has also represented India at international forums focused on community colleges, innovation, and workforce readiness.

Her appointment is aligned with Primus Partners’ ongoing efforts to enhance its capabilities in the education and skilling space, 

 

About Primus Partners
Primus Partners is a leading advisory firm dedicated to providing strategic insights across policy, technology and economic sectors. Established by seasoned industry leaders with extensive experience in global organisations, the firm comprises a team of 300+ consultants and additional advisors. With a strong presence across multiple cities in India, Dubai, the UAE, KSA and the USA, Primus Partners has successfully executed projects across Africa, Asia-Pacific and the Americas.
For more information, visit: www.primuspartners.in

 

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