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PRESS RELEASE: GOBOULT bets on premium wearables, launches Stallion Ignite Gold and Stallion Nitro Ice with a 15% market share target

​GOBOULT bets on premium wearables, launches Stallion Ignite Gold and Stallion Nitro Ice with a 15% market share target with

  • Stallion Ignite Gold, a gold flagship with a Heritage Link Bracelet, Gilded Rotating Bezel, and Regal Crown, leads the launch alongside Stallion Nitro Ice, a bold white and purple edition, both priced at special launch price of ₹5,999  (Ignite Gold) and ₹4,999 (Nitro Ice). 

  • With this expansion, GOBOULT targets 15% market share in India's smartwatch category.  

India, 10th August, 2026: GOBOULT, one of India's fastest growing audio and wearable brands, today announced the expansion of its Mustang collaboration with two new additions to the Stallion lineup, Stallion Ignite Gold and Stallion Nitro Ice. 

GOBOULT launched the first ever Stallion in February 2026 in collaboration with Ford Mustang, built as a genuine collaboration rather than a logo slapped onto a watch. Consumers responded, and it went on to become GOBOULT's best selling smartwatch. 

This  launch marks a further expansion of GOBOULT's Mustang collaboration in the smartwatch category, building on the original Stallion with two distinct new expressions of the partnership. With this expansion, GOBOULT aims to capture 15% market share in theIndian smartwatch category, as it continues to compete at the premium end of the segment. With Stallion Ignite Gold and Stallion Nitro Ice, GOBOULT takes that collaboration a step further within the Stallion lineup, moving beyond performance and design into a story of exclusivity, craftsmanship, and personal expression. 

Varun Gupta, Co-founder of GOBOULT, said “The smartwatch category in India has gotten crowded. Most brands are competing on the same three or four specifications, and we've never wanted to play that game. The first Stallion showed us that people are willing to invest in something that genuinely feels different, not just looks different, and it became our fastest selling smartwatch. Ignite Gold and Nitro Ice are us doubling down on that belief. One is for the collector who values craftsmanship, while the other is for someone looking for a Stallion that reflects their own style. With this collection, we've tried to bring the craftsmanship, detailing and tactile feel of luxury timepieces into a smartwatch, from the Metallic Bracelet and Speed Wheel Rotating Ring to the Tyre Tread Crown and Ignition Lever, creating a product that doesn't just deliver technology, but also the pride and experience of wearing a beautifully crafted watch.“ 

STALLION IGNITE GOLD: Crafted Only for Icons 

Stallion Ignite Gold is the most exclusive expression of the Stallion lineup yet. Built on the Stallion's unmistakable Mustang DNA, it combines premium materials with performance-led engineering in a timeless Black and Gold finish.  

At the heart of the design is a Metallic Bracelet finished in Anodised Gold, complemented by a Speed Wheel Rotating Ring, Tyre Tread Crown, Ignition Lever, Piston Head Switch, and the iconic Mustang Insignia. Every element has been designed to celebrate the spirit of Mustang while delivering a smartwatch that feels as distinctive as it looks. 

Key Specifications, Stallion Ignite Gold 

  • Metallic Bracelet  

  •  Anodised Gold 

  • Speed Wheel Rotating Ring 

  • Tyre Tread Crown 

  • Ignition Lever 

  • Piston Head Switch  

  • Mustang Insignia 

  • 1.43" AMOLED Display, 700 nits Brightness 

  • Always-on Display 

  • Up to 7 Days Battery Life 

  • 120+ Sports Modes 

  • Complete Health Tracking 

  • IP67 Water Resistance 

  • 100 mins Fast Charge 

Stallion Ignite Gold will be available at a special launch price of ₹5,999  

STALLION NITRO ICE: Built Different 


Alongside Ignite Gold, GOBOULT also introduces Stallion Nitro Ice, finished in a distinctive White and Purple colourway for those who prefer to stand apart. While Ignite Gold embodies timeless luxury, Nitro Ice channels the Stallion's performance-inspired character through a bolder, more contemporary expression of Mustang design.  

Nitro Ice carries forward the Stallion's signature Functional Rotating Bezel, Piston-Head Switch, High Traction Crown, and Ignition Lever, along with an  Tyre Tread  Strap textured like the Mustang's grille, breathable and unmistakable on the wrist. 

Key Specifications, Stallion Nitro Ice 

  • Avant Garde Design  

  • Charcoal Plum Contours 

  • Tyre Tread Crown 

  • Functional Rotating Bezel 

  • Piston-Head Switch 

  • High Traction Crown 

  • Functional Ignition Lever 

  • Tye Tread Strap 

  • 1.43" AMOLED Display 

  • Always-on Display 

  • Up to 7 Days Battery Life 

  • 120+ Sports Modes 

  • Complete Health Tracking 

  • 100 mins Fast Charge 

Stallion Nitro Ice will be available in White and Purple at a special launch price of ₹4,999.  

Both Stallion Ignite Gold and Stallion Nitro Ice are available starting from  10th August, 2026, exclusively on GOBOULT's official website, goboult.co.in . 

About GOBOULT 

GOBOULT is one of India's fastest growing personal tech brands. From audio to wearables, it is building a world of high performance, design first technology that keeps pace with modern India. 

For media queries: 

 Zeenat Mazid PR & Communication Manager, GOBOULT 

 zeenat.mazid@boultaudio.com (+91) 89207 66489 

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